America's Test Kitchen vs Starbucks Secret Menu Plus
America's Test Kitchen
America's Test Kitchen LP
App Store
$50.0K/mo
~$600.5K/yr · 1.7M installs
VS
Starbucks Secret Menu Plus
Anthem Ventures LLC
App Store
$37.6K/mo
~$450.8K/yr · 1.7M installs
Revenue winner
America's Test Kitchen wins
+33% vs other
Installs winner
America's Test Kitchen wins
+2% vs other
MAU winner
America's Test Kitchen wins
+4% vs other
Rating winner
America's Test Kitchen wins
+4% vs other
Why America's Test Kitchen is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Premium pricing. America's Test Kitchen charges $9.99/mo vs Starbucks Secret Menu Plus's $5.83/mo - higher ARPU per converted user.
- More monetization surfaces. America's Test Kitchen runs 6 IAP tiers vs 2 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full America's Test Kitchen report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
America's Test Kitchen
vs
Starbucks Secret Menu Plus
Monthly revenue (est.)?
$50.0K
◀
$37.6K
Annual revenue (est.)
$600.5K
◀
$450.8K
Lifetime installs (est.)
1.7M
◀
1.7M
Monthly active users (est.)?
207K
◀
198K
App Store rating
4.92★
◀
4.74★
Total ratings
16K
◀
15K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
◀
$5.83
IAP tiers detected
6 tiers
◀
2 tiers
- Category
- Food & Drink
- Price
- Free
- Released
- May 16, 2018
- Last updated
- Apr 29, 2026
- File size
- 111.3 MB
- Content rating
- 12+
- Version
- 6.12.0
- Languages
- English
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 13, 2021
- Last updated
- Feb 17, 2026
- File size
- 48.8 MB
- Content rating
- 4+
- Version
- 4.2
- Languages
- English
America's Test Kitchen trajectory
Starbucks Secret Menu Plus trajectory
FAQ
Which makes more money, America's Test Kitchen or Starbucks Secret Menu Plus? v
America's Test Kitchen earns about $50.0K per month, while Starbucks Secret Menu Plus earns about $37.6K. That is a 1.3× revenue gap (~$12.5K more per month for America's Test Kitchen). Annual revenue: America's Test Kitchen ≈ $600.5K/year, Starbucks Secret Menu Plus ≈ $450.8K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, America's Test Kitchen or Starbucks Secret Menu Plus? v
America's Test Kitchen leads with about 1.7M estimated downloads vs 1.7M for Starbucks Secret Menu Plus - a 1.0× gap. America's Test Kitchen's App Store downloads are estimated from 16K ratings × the standard 1:75 ratio. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings.
Are America's Test Kitchen and Starbucks Secret Menu Plus in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do America's Test Kitchen and Starbucks Secret Menu Plus offer? v
America's Test Kitchen: IAP range 6 tiers detected. Starbucks Secret Menu Plus: IAP range 2 tiers detected. America's Test Kitchen runs a "Subscription (~$7.50/mo)" monetization model; Starbucks Secret Menu Plus runs "Subscription (~$5.83/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, America's Test Kitchen or Starbucks Secret Menu Plus? v
America's Test Kitchen edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: America's Test Kitchen 16K ratings, Starbucks Secret Menu Plus 15K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these America's Test Kitchen vs Starbucks Secret Menu Plus revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $50.0K for America's Test Kitchen and $37.6K for Starbucks Secret Menu Plus are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare America's Test Kitchen or Starbucks Secret Menu Plus to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.