Analog Tokyo vs Instagram
Analog Tokyo
ordinaryfactory Inc.
App Store
$58/mo
~$697/yr · 2K installs
VS
Instagram, Inc.
App Store
$12.21M/mo
~$146.46M/yr · 1.6B installs
Revenue winner
Instagram wins
+21043216% vs other
Installs winner
Instagram wins
+72584293% vs other
MAU winner
Instagram wins
+6451846% vs other
Rating winner
Instagram wins
+59% vs other
Why Instagram is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 210433× more per month than Analog Tokyo - $12.21M vs $58.
- Subscription model. Instagram runs a $14.99/mo subscription that compounds; Analog Tokyo relies on one-shot IAP or ads.
- Bigger install base. Instagram has ~1.6B lifetime installs vs Analog Tokyo's ~2K - 725843.9× the funnel top.
- Better app store reviews. Instagram sits at 4.69★ vs 2.95★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$58
▶
$12.21M
Annual revenue (est.)
$697
▶
$146.46M
Lifetime installs (est.)
2K
▶
1.6B
Monthly active users (est.)?
396
▶
25.5M
App Store rating
2.95★
▶
4.69★
Total ratings
44
▶
29.0M
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$14.99
IAP tiers detected
0 tiers
▶
2 tiers
- Category
- Photo & Video
- Price
- USD0.99
- Released
- Feb 6, 2015
- Last updated
- Oct 12, 2019
- File size
- 29.7 MB
- Content rating
- 4+
- Version
- 1.0.992
- Languages
- English
- Category
- Photo & Video
- Price
- Free
- Released
- Oct 6, 2010
- Last updated
- May 11, 2026
- File size
- 547.1 MB
- Content rating
- 12+
- Version
- 429.0.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
Analog Tokyo trajectory
Instagram trajectory
FAQ
Which makes more money, Analog Tokyo or Instagram? v
Instagram earns about $12.21M per month, while Analog Tokyo earns about $58. That is a 210433.2× revenue gap (~$12.21M more per month for Instagram). Annual revenue: Analog Tokyo ≈ $697/year, Instagram ≈ $146.46M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Analog Tokyo or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 2K for Analog Tokyo - a 725843.9× gap. Analog Tokyo's App Store downloads are estimated from 44 ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.0M ratings.
Are Analog Tokyo and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Analog Tokyo and Instagram offer? v
Analog Tokyo: no IAP detected on the public listing. Instagram: IAP range 2 tiers detected. Analog Tokyo runs a "Paid app ($0.99)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Analog Tokyo or Instagram? v
Instagram edges ahead with ★ 4.7 vs ★ 3.0 (gap of 1.7 stars). Rating volume: Analog Tokyo 44 ratings, Instagram 29.0M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Analog Tokyo vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $58 for Analog Tokyo and $12.21M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Analog Tokyo or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
