AT&T ActiveArmor® vs ExpressVPN · Secure & Fast VPN

AT&T ActiveArmor®

AT&T Services, Inc.
App Store
$2.18M/mo
~$26.16M/yr · 9.0M installs
VS

ExpressVPN · Secure & Fast VPN

Express VPN
App Store
$3.01M/mo
~$36.18M/yr · 62.4M installs
Revenue winner ExpressVPN · Secure & Fast VPN wins +38% vs other
Installs winner ExpressVPN · Secure & Fast VPN wins +592% vs other
MAU winner ExpressVPN · Secure & Fast VPN wins +253% vs other
Rating winner ExpressVPN · Secure & Fast VPN wins +4% vs other

Why ExpressVPN · Secure & Fast VPN is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Aggressive pricing. ExpressVPN · Secure & Fast VPN undercuts at $11.99/mo vs $30.41/mo - converts a higher % of free users.
  2. Bigger install base. ExpressVPN · Secure & Fast VPN has ~62.4M lifetime installs vs AT&T ActiveArmor®'s ~9.0M - 6.9× the funnel top.
  3. More monetization surfaces. ExpressVPN · Secure & Fast VPN runs 5 IAP tiers vs 1 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full ExpressVPN · Secure & Fast VPN report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

AT&T ActiveArmor®
vs
ExpressVPN · Secure & Fast VPN
Monthly revenue (est.)?
$2.18M
$3.01M
Annual revenue (est.)
$26.16M
$36.18M
Lifetime installs (est.)
9.0M
62.4M
Monthly active users (est.)?
883K
3.1M
App Store rating
4.50★
4.68★
Total ratings
82K
416K
US grossing rank
-
=
-
Cheapest monthly sub
$30.41
$11.99
IAP tiers detected
1 tiers
5 tiers

AT&T ActiveArmor®

AT&T Services, Inc.
App Store
Category
Utilities
Price
Free
Released
Sep 26, 2018
Last updated
Jun 12, 2026
File size
235.6 MB
Content rating
17+
Version
7.9.0
Languages
English
View full AT&T ActiveArmor® report →

ExpressVPN · Secure & Fast VPN

Express VPN
App Store
Category
Utilities
Price
Free
Released
Aug 11, 2014
Last updated
Jun 18, 2026
File size
216.9 MB
Content rating
4+
Version
12.61.0
Languages
Danish, Dutch, English, Finnish, French, German +11 more
View full ExpressVPN · Secure & Fast VPN report →

AT&T ActiveArmor® trajectory

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ExpressVPN · Secure & Fast VPN trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, AT&T ActiveArmor® or ExpressVPN · Secure & Fast VPN? v
ExpressVPN · Secure & Fast VPN earns about $3.01M per month, while AT&T ActiveArmor® earns about $2.18M. That is a 1.4× revenue gap (~$834.8K more per month for ExpressVPN · Secure & Fast VPN). Annual revenue: AT&T ActiveArmor® ≈ $26.16M/year, ExpressVPN · Secure & Fast VPN ≈ $36.18M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, AT&T ActiveArmor® or ExpressVPN · Secure & Fast VPN? v
ExpressVPN · Secure & Fast VPN leads with about 62.4M estimated downloads vs 9.0M for AT&T ActiveArmor® - a 6.9× gap. AT&T ActiveArmor®'s App Store downloads are estimated from 82K ratings × the standard 1:75 ratio. ExpressVPN · Secure & Fast VPN's App Store downloads are estimated from 416K ratings.
Are AT&T ActiveArmor® and ExpressVPN · Secure & Fast VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do AT&T ActiveArmor® and ExpressVPN · Secure & Fast VPN offer? v
AT&T ActiveArmor®: IAP range 1 tiers detected. ExpressVPN · Secure & Fast VPN: IAP range 5 tiers detected. AT&T ActiveArmor® runs a "Subscription (~$30.41/mo, security)" monetization model; ExpressVPN · Secure & Fast VPN runs "Subscription (~$11.99/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, AT&T ActiveArmor® or ExpressVPN · Secure & Fast VPN? v
ExpressVPN · Secure & Fast VPN edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: AT&T ActiveArmor® 82K ratings, ExpressVPN · Secure & Fast VPN 416K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these AT&T ActiveArmor® vs ExpressVPN · Secure & Fast VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.18M for AT&T ActiveArmor® and $3.01M for ExpressVPN · Secure & Fast VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare AT&T ActiveArmor® or ExpressVPN · Secure & Fast VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.