Authenticator App: 2FA - MFA vs Microsoft Authenticator
Authenticator App: 2FA - MFA
SAN MOBILE
App Store
$1.3K/mo
~$15.4K/yr · 5K installs
VS
Microsoft Authenticator
Microsoft Corporation
App Store
$0/mo
~$0/yr · 96.1M installs
Revenue winner
Authenticator App: 2FA - MFA wins
+128700% vs other
Installs winner
Microsoft Authenticator wins
+2130475% vs other
MAU winner
Microsoft Authenticator wins
+2173957% vs other
Rating winner
Microsoft Authenticator wins
+6% vs other
Why Authenticator App: 2FA - MFA is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Authenticator App: 2FA - MFA earns roughly 1287× more per month than Microsoft Authenticator - $1.3K vs $0.
- Subscription model. Authenticator App: 2FA - MFA runs a $29.99/mo subscription that compounds; Microsoft Authenticator relies on one-shot IAP or ads.
- More monetization surfaces. Authenticator App: 2FA - MFA runs 8 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Authenticator App: 2FA - MFA report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Authenticator App: 2FA - MFA
vs
Microsoft Authenticator
Monthly revenue (est.)?
$1.3K
◀
$0
Annual revenue (est.)
$15.4K
◀
$0
Lifetime installs (est.)
5K
▶
96.1M
Monthly active users (est.)?
1K
▶
28.8M
App Store rating
4.46★
▶
4.72★
Total ratings
82
▶
641K
US grossing rank
-
=
-
Cheapest monthly sub
$29.99
◀
No sub
IAP tiers detected
8 tiers
◀
0 tiers
- Category
- Productivity
- Price
- Free
- Released
- Oct 29, 2025
- Last updated
- Jan 20, 2026
- File size
- 58.3 MB
- Content rating
- 4+
- Version
- 1.7
- Languages
- Arabic, English, French, German, Hebrew, Hindi +8 more
- Category
- Productivity
- Price
- Free
- Released
- May 30, 2015
- Last updated
- May 4, 2026
- File size
- 164.0 MB
- Content rating
- 4+
- Version
- 6.8.46
- Languages
- Arabic, EU, Bulgarian, Catalan, Croatian, Czech +36 more
Authenticator App: 2FA - MFA trajectory
Microsoft Authenticator trajectory
FAQ
Which makes more money, Authenticator App: 2FA - MFA or Microsoft Authenticator? v
Authenticator App: 2FA - MFA earns about $1.3K per month, while Microsoft Authenticator earns about $0. That is a ∞× revenue gap (~$1.3K more per month for Authenticator App: 2FA - MFA). Annual revenue: Authenticator App: 2FA - MFA ≈ $15.4K/year, Microsoft Authenticator ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Authenticator App: 2FA - MFA or Microsoft Authenticator? v
Microsoft Authenticator leads with about 96.1M estimated downloads vs 5K for Authenticator App: 2FA - MFA - a 21305.8× gap. Authenticator App: 2FA - MFA's App Store downloads are estimated from 81 ratings × the standard 1:75 ratio. Microsoft Authenticator's App Store downloads are estimated from 641K ratings.
Are Authenticator App: 2FA - MFA and Microsoft Authenticator in the same App Store category and competing for the same money? v
Yes - both apps sit in the Productivity category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Authenticator App: 2FA - MFA and Microsoft Authenticator offer? v
Authenticator App: 2FA - MFA: IAP range 8 tiers detected. Microsoft Authenticator: no IAP detected on the public listing. Authenticator App: 2FA - MFA runs a "Subscription (~$29.99/mo)" monetization model; Microsoft Authenticator runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Authenticator App: 2FA - MFA or Microsoft Authenticator? v
Microsoft Authenticator edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Authenticator App: 2FA - MFA 81 ratings, Microsoft Authenticator 641K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Authenticator App: 2FA - MFA vs Microsoft Authenticator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.3K for Authenticator App: 2FA - MFA and $0 for Microsoft Authenticator are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Productivity) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Authenticator App: 2FA - MFA or Microsoft Authenticator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.