AYLA vs Instagram

AYLA

Aylachat.pvt.ltd
Google Play
$0/mo
~$0/yr · 75 installs
VS

Instagram

Instagram
Google Play
$37.49M/mo
~$449.91M/yr · 7.5B installs
Revenue winner Instagram wins +3749234800% vs other
Installs winner Instagram wins +9948809447% vs other
MAU winner Instagram wins +586604236% vs other
Rating winner Instagram wins +401% vs other

Why Instagram is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 37492348× more per month than AYLA - $37.49M vs $0.
  2. Subscription model. Instagram runs a $1.38/mo subscription that compounds; AYLA relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~7.5B lifetime installs vs AYLA's ~75 - 99488095.5× the funnel top.
  4. Better app store reviews. Instagram sits at 4.01★ vs 0.00★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

AYLA
vs
Instagram
Monthly revenue (est.)?
$0
$37.49M
Annual revenue (est.)
$0
$449.91M
Lifetime installs (est.)
75
7.5B
Monthly active users (est.)?
31.8
186.5M
App Store rating
-
4.01★
Total ratings
0
167.7M
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$1.38
IAP tiers detected
0 tiers
=
0 tiers

AYLA

Aylachat.pvt.ltd
Google Play
Category
Social
Price
Free
Released
Aug 25, 2025
Last updated
Aug 25, 2025
File size
-
Content rating
Teen
Version
1.0.0
Languages
-
View full AYLA report →

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
May 12, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

AYLA trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, AYLA or Instagram? v
Instagram earns about $37.49M per month, while AYLA earns about $0. That is a ∞× revenue gap (~$37.49M more per month for Instagram). Annual revenue: AYLA ≈ $0/year, Instagram ≈ $449.91M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, AYLA or Instagram? v
Instagram leads with about 7.5B estimated downloads vs 75 for AYLA - a 99488095.5× gap. AYLA reports 50+ installs on Google Play. Instagram reports 5,000,000,000+ installs on Google Play.
Are AYLA and Instagram in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do AYLA and Instagram offer? v
AYLA: no IAP detected on the public listing. Instagram: IAP range $0.19 - $10,000.00 per item. AYLA runs a "No App Store revenue (monetizes off-store)" monetization model; Instagram runs "Subscription (~$1.38/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, AYLA or Instagram? v
Instagram edges ahead with a higher overall score (gap of 4.0 stars). Rating volume: AYLA 0 ratings, Instagram 4.6M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these AYLA vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for AYLA and $37.49M for Instagram are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare AYLA or Instagram to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.