BeautyUp-AI Face & Body Editor vs Instagram

BeautyUp-AI Face & Body Editor

EXITEK LTD
App Store
$171.1K/mo
~$2.05M/yr · 2.1M installs
VS

Instagram

Instagram, Inc.
App Store
$243.79M/mo
~$2.93B/yr · 1.6B installs
Revenue winner Instagram wins +142386% vs other
Installs winner Instagram wins +76044% vs other
MAU winner Instagram wins +76044% vs other
Rating winner BeautyUp-AI Face & Body Editor wins +1% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 1425× more per month than BeautyUp-AI Face & Body Editor - $243.79M vs $171.1K.
  2. Premium pricing. Instagram charges $14.99/mo vs BeautyUp-AI Face & Body Editor's $7.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs BeautyUp-AI Face & Body Editor's ~2.1M - 761.4× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

BeautyUp-AI Face & Body Editor
vs
Instagram
Monthly revenue (est.)?
$171.1K
$243.79M
Annual revenue (est.)
$2.05M
$2.93B
Lifetime installs (est.)
2.1M
1.6B
Monthly active users (est.)?
662K
504.0M
App Store rating
4.73★
4.69★
Total ratings
19K
29.0M
US grossing rank
-
=
-
Cheapest monthly sub
$7.99
$14.99
IAP tiers detected
3 tiers
2 tiers

BeautyUp-AI Face & Body Editor

EXITEK LTD
App Store
Category
Photo & Video
Price
Free
Released
Feb 17, 2023
Last updated
May 7, 2026
File size
410.2 MB
Content rating
4+
Version
2.430.0
Languages
English, French, German, Hindi, Hungarian, Indonesian +12 more
View full BeautyUp-AI Face & Body Editor report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

BeautyUp-AI Face & Body Editor trajectory

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Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, BeautyUp-AI Face & Body Editor or Instagram? v
Instagram earns about $243.79M per month, while BeautyUp-AI Face & Body Editor earns about $171.1K. That is a 1424.9× revenue gap (~$243.62M more per month for Instagram). Annual revenue: BeautyUp-AI Face & Body Editor ≈ $2.05M/year, Instagram ≈ $2.93B/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, BeautyUp-AI Face & Body Editor or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 2.1M for BeautyUp-AI Face & Body Editor - a 761.4× gap. BeautyUp-AI Face & Body Editor's App Store downloads are estimated from 19K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.0M ratings.
Are BeautyUp-AI Face & Body Editor and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do BeautyUp-AI Face & Body Editor and Instagram offer? v
BeautyUp-AI Face & Body Editor: IAP range 3 tiers detected. Instagram: IAP range 2 tiers detected. BeautyUp-AI Face & Body Editor runs a "Subscription (~$7.99/mo)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, BeautyUp-AI Face & Body Editor or Instagram? v
BeautyUp-AI Face & Body Editor edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: BeautyUp-AI Face & Body Editor 19K ratings, Instagram 29.0M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these BeautyUp-AI Face & Body Editor vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $171.1K for BeautyUp-AI Face & Body Editor and $243.79M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare BeautyUp-AI Face & Body Editor or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.