BetterMe: Health Coaching vs Fitbit: Health & Fitness
BetterMe: Health Coaching
BetterMe Limited
App Store
$3.10M/mo
~$37.24M/yr · 31.7M installs
VS
Fitbit: Health & Fitness
Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
Revenue winner
Fitbit: Health & Fitness wins
+74% vs other
Installs winner
Fitbit: Health & Fitness wins
+211% vs other
MAU winner
Fitbit: Health & Fitness wins
+174% vs other
Rating winner
BetterMe: Health Coaching wins
+3% vs other
Why Fitbit: Health & Fitness is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit: Health & Fitness earns roughly 2× more per month than BetterMe: Health Coaching - $5.41M vs $3.10M.
- Premium pricing. Fitbit: Health & Fitness charges $9.99/mo vs BetterMe: Health Coaching's $6.99/mo - higher ARPU per converted user.
- Bigger install base. Fitbit: Health & Fitness has ~98.7M lifetime installs vs BetterMe: Health Coaching's ~31.7M - 3.1× the funnel top.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
BetterMe: Health Coaching
vs
Fitbit: Health & Fitness
Monthly revenue (est.)?
$3.10M
▶
$5.41M
Annual revenue (est.)
$37.24M
▶
$64.94M
Lifetime installs (est.)
31.7M
▶
98.7M
Monthly active users (est.)?
9.2M
▶
25.2M
App Store rating
4.67★
◀
4.53★
Total ratings
705K
◀
658K
US grossing rank
-
=
-
Cheapest monthly sub
$6.99
▶
$9.99
IAP tiers detected
10 tiers
◀
2 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Aug 22, 2017
- Last updated
- Apr 20, 2026
- File size
- 277.2 MB
- Content rating
- 17+
- Version
- 19.12.0
- Languages
- AF, SQ, Arabic, AZ, Bulgarian, Croatian +29 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
BetterMe: Health Coaching trajectory
Fitbit: Health & Fitness trajectory
FAQ
Which makes more money, BetterMe: Health Coaching or Fitbit: Health & Fitness? v
Fitbit: Health & Fitness earns about $5.41M per month, while BetterMe: Health Coaching earns about $3.10M. That is a 1.7× revenue gap (~$2.31M more per month for Fitbit: Health & Fitness). Annual revenue: BetterMe: Health Coaching ≈ $37.24M/year, Fitbit: Health & Fitness ≈ $64.94M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, BetterMe: Health Coaching or Fitbit: Health & Fitness? v
Fitbit: Health & Fitness leads with about 98.7M estimated downloads vs 31.7M for BetterMe: Health Coaching - a 3.1× gap. BetterMe: Health Coaching's App Store downloads are estimated from 705K ratings × the standard 1:75 ratio. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings.
Are BetterMe: Health Coaching and Fitbit: Health & Fitness in the same App Store category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do BetterMe: Health Coaching and Fitbit: Health & Fitness offer? v
BetterMe: Health Coaching: IAP range 10 tiers detected. Fitbit: Health & Fitness: IAP range 2 tiers detected. BetterMe: Health Coaching runs a "Subscription (~$6.99/mo, fitness-sub)" monetization model; Fitbit: Health & Fitness runs "Subscription (~$6.67/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, BetterMe: Health Coaching or Fitbit: Health & Fitness? v
BetterMe: Health Coaching edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.1 stars). Rating volume: BetterMe: Health Coaching 705K ratings, Fitbit: Health & Fitness 658K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these BetterMe: Health Coaching vs Fitbit: Health & Fitness revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.10M for BetterMe: Health Coaching and $5.41M for Fitbit: Health & Fitness are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare BetterMe: Health Coaching or Fitbit: Health & Fitness to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.