Bigo Live - Live Streaming App vs Tumblr: Social Media & Art

Bigo Live - Live Streaming App

Bigo Technology Pte. Ltd.
Google Play
$9.97M/mo
~$119.64M/yr · 818.8M installs
VS

Tumblr: Social Media & Art

Tumblr, Inc
Google Play
$1.99M/mo
~$23.91M/yr · 149.2M installs
Revenue winner Bigo Live - Live Streaming App wins +400% vs other
Installs winner Bigo Live - Live Streaming App wins +449% vs other
MAU winner Bigo Live - Live Streaming App wins +477% vs other
Rating winner Bigo Live - Live Streaming App wins +19% vs other

Why Bigo Live - Live Streaming App is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Bigo Live - Live Streaming App earns roughly 5× more per month than Tumblr: Social Media & Art - $9.97M vs $1.99M.
  2. Aggressive pricing. Bigo Live - Live Streaming App undercuts at $5.29/mo vs $12.19/mo - converts a higher % of free users.
  3. Bigger install base. Bigo Live - Live Streaming App has ~818.8M lifetime installs vs Tumblr: Social Media & Art's ~149.2M - 5.5× the funnel top.
  4. Better app store reviews. Bigo Live - Live Streaming App sits at 4.53★ vs 3.80★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Bigo Live - Live Streaming App report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Bigo Live - Live Streaming App
vs
Tumblr: Social Media & Art
Monthly revenue (est.)?
$9.97M
$1.99M
Annual revenue (est.)
$119.64M
$23.91M
Lifetime installs (est.)
818.8M
149.2M
Monthly active users (est.)?
50.8M
8.8M
App Store rating
4.53★
3.80★
Total ratings
6.4M
3.7M
US grossing rank
-
=
-
Cheapest monthly sub
$5.29
$12.19
IAP tiers detected
0 tiers
=
0 tiers

Bigo Live - Live Streaming App

Bigo Technology Pte. Ltd.
Google Play
Category
Social
Price
Free
Released
Mar 10, 2016
Last updated
May 8, 2026
File size
-
Content rating
Teen
Version
6.47.1
Languages
-
View full Bigo Live - Live Streaming App report →

Tumblr: Social Media & Art

Tumblr, Inc
Google Play
Category
Social
Price
Free
Released
Aug 14, 2010
Last updated
May 2, 2026
File size
-
Content rating
Mature 17+
Version
44.4.0.108
Languages
-
View full Tumblr: Social Media & Art report →

Bigo Live - Live Streaming App trajectory

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Tumblr: Social Media & Art trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Bigo Live - Live Streaming App or Tumblr: Social Media & Art? v
Bigo Live - Live Streaming App earns about $9.97M per month, while Tumblr: Social Media & Art earns about $1.99M. That is a 5.0× revenue gap (~$7.98M more per month for Bigo Live - Live Streaming App). Annual revenue: Bigo Live - Live Streaming App ≈ $119.64M/year, Tumblr: Social Media & Art ≈ $23.91M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Bigo Live - Live Streaming App or Tumblr: Social Media & Art? v
Bigo Live - Live Streaming App leads with about 818.8M estimated downloads vs 149.2M for Tumblr: Social Media & Art - a 5.5× gap. Bigo Live - Live Streaming App reports 500,000,000+ installs on Google Play. Tumblr: Social Media & Art reports 100,000,000+ installs on Google Play.
Are Bigo Live - Live Streaming App and Tumblr: Social Media & Art in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Bigo Live - Live Streaming App and Tumblr: Social Media & Art offer? v
Bigo Live - Live Streaming App: IAP range $0.07 - $399.99 per item. Tumblr: Social Media & Art: IAP range $0.99 - $149.99 per item. Bigo Live - Live Streaming App runs a "Subscription (~$5.29/mo)" monetization model; Tumblr: Social Media & Art runs "Subscription (~$12.19/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Bigo Live - Live Streaming App or Tumblr: Social Media & Art? v
Bigo Live - Live Streaming App edges ahead with ★ 4.5 vs ★ 3.8 (gap of 0.7 stars). Rating volume: Bigo Live - Live Streaming App 100K ratings, Tumblr: Social Media & Art 332K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Bigo Live - Live Streaming App vs Tumblr: Social Media & Art revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $9.97M for Bigo Live - Live Streaming App and $1.99M for Tumblr: Social Media & Art are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Bigo Live - Live Streaming App or Tumblr: Social Media & Art to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.