Brilliant: Learn by doing vs Official Life in the UK Test

Brilliant: Learn by doing

Brilliant.org
App Store
$195.9K/mo
~$2.35M/yr · 3.2M installs
VS

Official Life in the UK Test

TSO (The Stationery Office)
App Store
$80/mo
~$958/yr · 500 installs
Revenue winner Brilliant: Learn by doing wins +244809% vs other
Installs winner Brilliant: Learn by doing wins +639550% vs other
MAU winner Brilliant: Learn by doing wins +811499% vs other
Rating winner Brilliant: Learn by doing wins +179% vs other

Why Brilliant: Learn by doing is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Brilliant: Learn by doing earns roughly 2449× more per month than Official Life in the UK Test - $195.9K vs $80.
  2. Premium pricing. Brilliant: Learn by doing charges $19.99/mo vs Official Life in the UK Test's $9.99/mo - higher ARPU per converted user.
  3. Bigger install base. Brilliant: Learn by doing has ~3.2M lifetime installs vs Official Life in the UK Test's ~500 - 6396.5× the funnel top.
  4. More monetization surfaces. Brilliant: Learn by doing runs 4 IAP tiers vs 1 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Brilliant: Learn by doing report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Brilliant: Learn by doing
vs
Official Life in the UK Test
Monthly revenue (est.)?
$195.9K
$80
Annual revenue (est.)
$2.35M
$958
Lifetime installs (est.)
3.2M
500
Monthly active users (est.)?
377K
46.5
App Store rating
4.74★
1.70★
Total ratings
29K
10
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
$9.99
IAP tiers detected
4 tiers
1 tiers

Brilliant: Learn by doing

Brilliant.org
App Store
Category
Education
Price
Free
Released
Jun 19, 2015
Last updated
May 8, 2026
File size
96.9 MB
Content rating
4+
Version
10.1.0
Languages
English
View full Brilliant: Learn by doing report →

Official Life in the UK Test

TSO (The Stationery Office)
App Store
Category
Education
Price
USD5.99
Released
Apr 12, 2013
Last updated
Feb 8, 2026
File size
149.8 MB
Content rating
4+
Version
2.9.2
Languages
English
View full Official Life in the UK Test report →

Brilliant: Learn by doing trajectory

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Official Life in the UK Test trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Brilliant: Learn by doing or Official Life in the UK Test? v
Brilliant: Learn by doing earns about $195.9K per month, while Official Life in the UK Test earns about $80. That is a 2449.1× revenue gap (~$195.8K more per month for Brilliant: Learn by doing). Annual revenue: Brilliant: Learn by doing ≈ $2.35M/year, Official Life in the UK Test ≈ $958/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Brilliant: Learn by doing or Official Life in the UK Test? v
Brilliant: Learn by doing leads with about 3.2M estimated downloads vs 500 for Official Life in the UK Test - a 6396.5× gap. Brilliant: Learn by doing's App Store downloads are estimated from 29K ratings × the standard 1:75 ratio. Official Life in the UK Test's App Store downloads are estimated from 10 ratings.
Are Brilliant: Learn by doing and Official Life in the UK Test in the same App Store category and competing for the same money? v
Yes - both apps sit in the Education category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Brilliant: Learn by doing and Official Life in the UK Test offer? v
Brilliant: Learn by doing: IAP range 4 tiers detected. Official Life in the UK Test: IAP range 1 tiers detected. Brilliant: Learn by doing runs a "Subscription (~$16.00/mo)" monetization model; Official Life in the UK Test runs "Paid app ($5.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Brilliant: Learn by doing or Official Life in the UK Test? v
Brilliant: Learn by doing edges ahead with ★ 4.7 vs ★ 1.7 (gap of 3.0 stars). Rating volume: Brilliant: Learn by doing 29K ratings, Official Life in the UK Test 10 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Brilliant: Learn by doing vs Official Life in the UK Test revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $195.9K for Brilliant: Learn by doing and $80 for Official Life in the UK Test are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Education) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Brilliant: Learn by doing or Official Life in the UK Test to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.