Calorie Counter by Lose It! vs Fitbit
Calorie Counter by Lose It!
FitNow, Inc.
Google Play
$1.39M/mo
~$16.73M/yr · 21.2M installs
VS
Fitbit
Google LLC
Google Play
$4.66M/mo
~$55.95M/yr · 253.3M installs
Revenue winner
Fitbit wins
+235% vs other
Installs winner
Fitbit wins
+1095% vs other
MAU winner
Fitbit wins
+233% vs other
Rating winner
Calorie Counter by Lose It! wins
+10% vs other
Why Fitbit is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit earns roughly 3× more per month than Calorie Counter by Lose It! - $4.66M vs $1.39M.
- Premium pricing. Fitbit charges $28.27/mo vs Calorie Counter by Lose It!'s $27.33/mo - higher ARPU per converted user.
- Bigger install base. Fitbit has ~253.3M lifetime installs vs Calorie Counter by Lose It!'s ~21.2M - 11.9× the funnel top.
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Calorie Counter by Lose It!
vs
Fitbit
Monthly revenue (est.)?
$1.39M
▶
$4.66M
Annual revenue (est.)
$16.73M
▶
$55.95M
Lifetime installs (est.)
21.2M
▶
253.3M
Monthly active users (est.)?
1.8M
▶
6.1M
App Store rating
4.57★
◀
4.15★
Total ratings
177K
▶
1.3M
US grossing rank
-
=
-
Cheapest monthly sub
$27.33
▶
$28.27
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Jul 24, 2011
- Last updated
- May 5, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 18.2.700
- Languages
- -
- Category
- Health & Fitness
- Price
- Free
- Released
- Mar 16, 2012
- Last updated
- May 7, 2026
- File size
- -
- Content rating
- Everyone
- Version
- VARY
- Languages
- -
Calorie Counter by Lose It! trajectory
Fitbit trajectory
FAQ
Which makes more money, Calorie Counter by Lose It! or Fitbit? v
Fitbit earns about $4.66M per month, while Calorie Counter by Lose It! earns about $1.39M. That is a 3.3× revenue gap (~$3.27M more per month for Fitbit). Annual revenue: Calorie Counter by Lose It! ≈ $16.73M/year, Fitbit ≈ $55.95M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Calorie Counter by Lose It! or Fitbit? v
Fitbit leads with about 253.3M estimated downloads vs 21.2M for Calorie Counter by Lose It! - a 11.9× gap. Calorie Counter by Lose It! reports 10,000,000+ installs on Google Play. Fitbit reports 100,000,000+ installs on Google Play.
Are Calorie Counter by Lose It! and Fitbit in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Calorie Counter by Lose It! and Fitbit offer? v
Calorie Counter by Lose It!: IAP range $2.49 - $299.99 per item. Fitbit: IAP range $7.99 - $99.99 per item. Calorie Counter by Lose It! runs a "Subscription (~$27.33/mo, fitness-sub)" monetization model; Fitbit runs "Subscription (~$28.27/mo, wellness)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Calorie Counter by Lose It! or Fitbit? v
Calorie Counter by Lose It! edges ahead with ★ 4.6 vs ★ 4.1 (gap of 0.4 stars). Rating volume: Calorie Counter by Lose It! 44K ratings, Fitbit 245K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Calorie Counter by Lose It! vs Fitbit revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.39M for Calorie Counter by Lose It! and $4.66M for Fitbit are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Calorie Counter by Lose It! or Fitbit to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.