Color Widgets vs Tape Measure™
Color Widgets
Digital Charms, Inc.
App Store
$651.6K/mo
~$7.82M/yr · 77.5M installs
VS
Tape Measure™
Level Labs, LLC
App Store
$0/mo
~$0/yr · 9.6M installs
Revenue winner
Color Widgets wins
+65156400% vs other
Installs winner
Color Widgets wins
+711% vs other
MAU winner
Color Widgets wins
+312% vs other
Rating winner
Color Widgets wins
+4% vs other
Why Color Widgets is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Color Widgets earns roughly 651564× more per month than Tape Measure™ - $651.6K vs $0.
- Subscription model. Color Widgets runs a $2.92/mo subscription that compounds; Tape Measure™ relies on one-shot IAP or ads.
- Bigger install base. Color Widgets has ~77.5M lifetime installs vs Tape Measure™'s ~9.6M - 8.1× the funnel top.
→ Find more apps with this revenue gap · Full Color Widgets report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$651.6K
◀
$0
Annual revenue (est.)
$7.82M
◀
$0
Lifetime installs (est.)
77.5M
◀
9.6M
Monthly active users (est.)?
4.6M
◀
1.1M
App Store rating
4.60★
◀
4.43★
Total ratings
517K
◀
87K
US grossing rank
-
=
-
Cheapest monthly sub
$2.92
◀
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Utilities
- Price
- Free
- Released
- Sep 17, 2020
- Last updated
- Apr 18, 2026
- File size
- 136.5 MB
- Content rating
- 9+
- Version
- 8.2.1
- Languages
- Arabic, English, French, German, Indonesian, Italian +11 more
- Category
- Utilities
- Price
- Free
- Released
- Sep 19, 2017
- Last updated
- Jun 18, 2026
- File size
- 47.0 MB
- Content rating
- 4+
- Version
- 4.13
- Languages
- English, French, German, Japanese, Portuguese, Chinese +1 more
Color Widgets trajectory
Tape Measure™ trajectory
FAQ
Which makes more money, Color Widgets or Tape Measure™? v
Color Widgets earns about $651.6K per month, while Tape Measure™ earns about $0. That is a ∞× revenue gap (~$651.6K more per month for Color Widgets). Annual revenue: Color Widgets ≈ $7.82M/year, Tape Measure™ ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Color Widgets or Tape Measure™? v
Color Widgets leads with about 77.5M estimated downloads vs 9.6M for Tape Measure™ - a 8.1× gap. Color Widgets's App Store downloads are estimated from 517K ratings × the standard 1:75 ratio. Tape Measure™'s App Store downloads are estimated from 87K ratings.
Are Color Widgets and Tape Measure™ in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do Color Widgets and Tape Measure™ have in-app purchases? v
Color Widgets does not appear to offer in-app purchases on its public listing. Tape Measure™ does not appear to offer in-app purchases. Monetization model: Color Widgets runs "Subscription (~$2.92/mo)", Tape Measure™ runs "No App Store revenue (monetizes off-store)".
Which has better ratings, Color Widgets or Tape Measure™? v
Color Widgets edges ahead with ★ 4.6 vs ★ 4.4 (gap of 0.2 stars). Rating volume: Color Widgets 517K ratings, Tape Measure™ 87K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Color Widgets vs Tape Measure™ revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $651.6K for Color Widgets and $0 for Tape Measure™ are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Color Widgets or Tape Measure™ to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
