Countdown vs ExpressVPN · Secure & Fast VPN
Countdown
Find Appiness LLC
App Store
$1.32M/mo
~$15.87M/yr · 26.4M installs
VS
ExpressVPN · Secure & Fast VPN
Express VPN
App Store
$3.02M/mo
~$36.23M/yr · 62.5M installs
Revenue winner
ExpressVPN · Secure & Fast VPN wins
+128% vs other
Installs winner
ExpressVPN · Secure & Fast VPN wins
+136% vs other
MAU winner
ExpressVPN · Secure & Fast VPN wins
+33% vs other
Rating winner
Countdown wins
+3% vs other
Why ExpressVPN · Secure & Fast VPN is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- ExpressVPN · Secure & Fast VPN earns roughly 2× more per month than Countdown - $3.02M vs $1.32M.
- Aggressive pricing. ExpressVPN · Secure & Fast VPN undercuts at $11.99/mo vs $17.34/mo - converts a higher % of free users.
- Bigger install base. ExpressVPN · Secure & Fast VPN has ~62.5M lifetime installs vs Countdown's ~26.4M - 2.4× the funnel top.
- More monetization surfaces. ExpressVPN · Secure & Fast VPN runs 5 IAP tiers vs 2 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full ExpressVPN · Secure & Fast VPN report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Countdown
vs
ExpressVPN · Secure & Fast VPN
Monthly revenue (est.)?
$1.32M
▶
$3.02M
Annual revenue (est.)
$15.87M
▶
$36.23M
Lifetime installs (est.)
26.4M
▶
62.5M
Monthly active users (est.)?
2.4M
▶
3.1M
App Store rating
4.81★
◀
4.68★
Total ratings
176K
▶
417K
US grossing rank
-
=
-
Cheapest monthly sub
$17.34
◀
$11.99
IAP tiers detected
2 tiers
▶
5 tiers
- Category
- Utilities
- Price
- Free
- Released
- Sep 11, 2018
- Last updated
- Jul 1, 2026
- File size
- 39.6 MB
- Content rating
- 4+
- Version
- 6.5.2
- Languages
- Arabic, Czech, Danish, Dutch, English, Finnish +22 more
- Category
- Utilities
- Price
- Free
- Released
- Aug 11, 2014
- Last updated
- Jul 1, 2026
- File size
- 225.3 MB
- Content rating
- 4+
- Version
- 12.65.0
- Languages
- Danish, Dutch, English, Finnish, French, German +11 more
Countdown trajectory
ExpressVPN · Secure & Fast VPN trajectory
FAQ
Which makes more money, Countdown or ExpressVPN · Secure & Fast VPN? v
ExpressVPN · Secure & Fast VPN earns about $3.02M per month, while Countdown earns about $1.32M. That is a 2.3× revenue gap (~$1.70M more per month for ExpressVPN · Secure & Fast VPN). Annual revenue: Countdown ≈ $15.87M/year, ExpressVPN · Secure & Fast VPN ≈ $36.23M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Countdown or ExpressVPN · Secure & Fast VPN? v
ExpressVPN · Secure & Fast VPN leads with about 62.5M estimated downloads vs 26.4M for Countdown - a 2.4× gap. Countdown's App Store downloads are estimated from 176K ratings × the standard 1:75 ratio. ExpressVPN · Secure & Fast VPN's App Store downloads are estimated from 417K ratings.
Are Countdown and ExpressVPN · Secure & Fast VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Countdown and ExpressVPN · Secure & Fast VPN offer? v
Countdown: IAP range 2 tiers detected. ExpressVPN · Secure & Fast VPN: IAP range 5 tiers detected. Countdown runs a "Subscription (~$17.34/mo)" monetization model; ExpressVPN · Secure & Fast VPN runs "Subscription (~$11.99/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Countdown or ExpressVPN · Secure & Fast VPN? v
Countdown edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Countdown 176K ratings, ExpressVPN · Secure & Fast VPN 417K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Countdown vs ExpressVPN · Secure & Fast VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.32M for Countdown and $3.02M for ExpressVPN · Secure & Fast VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Countdown or ExpressVPN · Secure & Fast VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.