Darkroom: Photo & Video Editor vs Instagram

Darkroom: Photo & Video Editor

Bergen Co.
App Store
$330.3K/mo
~$3.96M/yr · 3.2M installs
VS

Instagram

Instagram, Inc.
App Store
$12.28M/mo
~$147.38M/yr · 1.6B installs
Revenue winner Instagram wins +3619% vs other
Installs winner Instagram wins +49774% vs other
MAU winner Instagram wins +2409% vs other
Rating winner Darkroom: Photo & Video Editor wins +2% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 37× more per month than Darkroom: Photo & Video Editor - $12.28M vs $330.3K.
  2. Premium pricing. Instagram charges $14.99/mo vs Darkroom: Photo & Video Editor's $9.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Darkroom: Photo & Video Editor's ~3.2M - 498.7× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Darkroom: Photo & Video Editor
vs
Instagram
Monthly revenue (est.)?
$330.3K
$12.28M
Annual revenue (est.)
$3.96M
$147.38M
Lifetime installs (est.)
3.2M
1.6B
Monthly active users (est.)?
1.0M
25.7M
App Store rating
4.78★
4.69★
Total ratings
29K
29.2M
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
$14.99
IAP tiers detected
10 tiers
2 tiers

Darkroom: Photo & Video Editor

Bergen Co.
App Store
Category
Photo & Video
Price
Free
Released
Feb 12, 2015
Last updated
Jun 14, 2026
File size
404.7 MB
Content rating
4+
Version
7.2.2
Languages
Arabic, Dutch, English, French, German, Hindi +10 more
View full Darkroom: Photo & Video Editor report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jun 29, 2026
File size
561.2 MB
Content rating
12+
Version
436.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Darkroom: Photo & Video Editor trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Instagram trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Darkroom: Photo & Video Editor or Instagram? v
Instagram earns about $12.28M per month, while Darkroom: Photo & Video Editor earns about $330.3K. That is a 37.2× revenue gap (~$11.95M more per month for Instagram). Annual revenue: Darkroom: Photo & Video Editor ≈ $3.96M/year, Instagram ≈ $147.38M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Darkroom: Photo & Video Editor or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 3.2M for Darkroom: Photo & Video Editor - a 498.7× gap. Darkroom: Photo & Video Editor's App Store downloads are estimated from 29K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.2M ratings.
Are Darkroom: Photo & Video Editor and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Darkroom: Photo & Video Editor and Instagram offer? v
Darkroom: Photo & Video Editor: IAP range 10 tiers detected. Instagram: IAP range 2 tiers detected. Darkroom: Photo & Video Editor runs a "Subscription (~$9.99/mo)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Darkroom: Photo & Video Editor or Instagram? v
Darkroom: Photo & Video Editor edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Darkroom: Photo & Video Editor 29K ratings, Instagram 29.2M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Darkroom: Photo & Video Editor vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $330.3K for Darkroom: Photo & Video Editor and $12.28M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Darkroom: Photo & Video Editor or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.