DSLR Camera vs Instagram

DSLR Camera

Fulvio Scichilone
App Store
$6.1K/mo
~$72.6K/yr · 229K installs
VS

Instagram

Instagram, Inc.
App Store
$243.79M/mo
~$2.93B/yr · 1.6B installs
Revenue winner Instagram wins +4027568% vs other
Installs winner Instagram wins +695489% vs other
MAU winner Instagram wins +697697% vs other
Rating winner Instagram wins +1% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 40277× more per month than DSLR Camera - $243.79M vs $6.1K.
  2. Subscription model. Instagram runs a $14.99/mo subscription that compounds; DSLR Camera relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs DSLR Camera's ~229K - 6955.9× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

DSLR Camera
vs
Instagram
Monthly revenue (est.)?
$6.1K
$243.79M
Annual revenue (est.)
$72.6K
$2.93B
Lifetime installs (est.)
229K
1.6B
Monthly active users (est.)?
72K
504.0M
App Store rating
4.66★
4.69★
Total ratings
3K
29.0M
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$14.99
IAP tiers detected
1 tiers
2 tiers

DSLR Camera

Fulvio Scichilone
App Store
Category
Photo & Video
Price
USD0.99
Released
Sep 18, 2014
Last updated
Apr 17, 2026
File size
234.0 MB
Content rating
4+
Version
11.0.1
Languages
English, French, German, Italian, Japanese, Polish +2 more
View full DSLR Camera report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

DSLR Camera trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, DSLR Camera or Instagram? v
Instagram earns about $243.79M per month, while DSLR Camera earns about $6.1K. That is a 40276.7× revenue gap (~$243.79M more per month for Instagram). Annual revenue: DSLR Camera ≈ $72.6K/year, Instagram ≈ $2.93B/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, DSLR Camera or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 229K for DSLR Camera - a 6955.9× gap. DSLR Camera's App Store downloads are estimated from 3K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.0M ratings.
Are DSLR Camera and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do DSLR Camera and Instagram offer? v
DSLR Camera: IAP range 1 tiers detected. Instagram: IAP range 2 tiers detected. DSLR Camera runs a "Paid app ($0.99)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, DSLR Camera or Instagram? v
Instagram edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: DSLR Camera 3K ratings, Instagram 29.0M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these DSLR Camera vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $6.1K for DSLR Camera and $243.79M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare DSLR Camera or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.