eCalendar - Daily Planner vs Instagram

eCalendar - Daily Planner

Shenzhen Fujia Technology Co., Ltd.
App Store
$472.0K/mo
~$5.66M/yr · 1.5M installs
VS

Instagram

Instagram, Inc.
App Store
$12.29M/mo
~$147.43M/yr · 1.6B installs
Revenue winner Instagram wins +2503% vs other
Installs winner Instagram wins +103938% vs other
MAU winner Instagram wins +5184% vs other
Rating winner Instagram wins +0% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 26× more per month than eCalendar - Daily Planner - $12.29M vs $472.0K.
  2. Premium pricing. Instagram charges $14.99/mo vs eCalendar - Daily Planner's $2.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs eCalendar - Daily Planner's ~1.5M - 1040.4× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

eCalendar - Daily Planner
vs
Instagram
Monthly revenue (est.)?
$472.0K
$12.29M
Annual revenue (est.)
$5.66M
$147.43M
Lifetime installs (est.)
1.5M
1.6B
Monthly active users (est.)?
487K
25.7M
App Store rating
4.68★
4.69★
Total ratings
14K
29.2M
US grossing rank
-
=
-
Cheapest monthly sub
$2.99
$14.99
IAP tiers detected
3 tiers
2 tiers

eCalendar - Daily Planner

Shenzhen Fujia Technology Co., Ltd.
App Store
Category
Photo & Video
Price
Free
Released
Sep 30, 2024
Last updated
Jul 1, 2026
File size
249.4 MB
Content rating
4+
Version
1.42.0
Languages
English
View full eCalendar - Daily Planner report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
Jul 4, 2026
File size
564.5 MB
Content rating
12+
Version
437.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

eCalendar - Daily Planner trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Instagram trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, eCalendar - Daily Planner or Instagram? v
Instagram earns about $12.29M per month, while eCalendar - Daily Planner earns about $472.0K. That is a 26.0× revenue gap (~$11.81M more per month for Instagram). Annual revenue: eCalendar - Daily Planner ≈ $5.66M/year, Instagram ≈ $147.43M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, eCalendar - Daily Planner or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 1.5M for eCalendar - Daily Planner - a 1040.4× gap. eCalendar - Daily Planner's App Store downloads are estimated from 14K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.2M ratings.
Are eCalendar - Daily Planner and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do eCalendar - Daily Planner and Instagram offer? v
eCalendar - Daily Planner: IAP range 3 tiers detected. Instagram: IAP range 2 tiers detected. eCalendar - Daily Planner runs a "Subscription (~$29.99/mo)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, eCalendar - Daily Planner or Instagram? v
Instagram edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: eCalendar - Daily Planner 14K ratings, Instagram 29.2M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these eCalendar - Daily Planner vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $472.0K for eCalendar - Daily Planner and $12.29M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare eCalendar - Daily Planner or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.