Facebook vs Howbout: shared calendar
Meta Platforms, Inc.
App Store
$2.64M/mo
~$31.67M/yr · 1.5B installs
VS
Howbout: shared calendar
Howbout Ltd.
App Store
$249.3K/mo
~$2.99M/yr · 5.1M installs
Revenue winner
Facebook wins
+959% vs other
Installs winner
Facebook wins
+28879% vs other
MAU winner
Facebook wins
+1314% vs other
Rating winner
Howbout: shared calendar wins
+7% vs other
Why Facebook is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 11× more per month than Howbout: shared calendar - $2.64M vs $249.3K.
- Aggressive pricing. Facebook undercuts at $2.49/mo vs $3.99/mo - converts a higher % of free users.
- Bigger install base. Facebook has ~1.5B lifetime installs vs Howbout: shared calendar's ~5.1M - 289.8× the funnel top.
- More monetization surfaces. Facebook runs 9 IAP tiers vs 2 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Facebook
vs
Howbout: shared calendar
Monthly revenue (est.)?
$2.64M
◀
$249.3K
Annual revenue (est.)
$31.67M
◀
$2.99M
Lifetime installs (est.)
1.5B
◀
5.1M
Monthly active users (est.)?
32.7M
◀
2.3M
App Store rating
4.52★
▶
4.83★
Total ratings
27.0M
◀
47K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
▶
$3.99
IAP tiers detected
9 tiers
◀
2 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- Jul 2, 2026
- File size
- 461.1 MB
- Content rating
- 12+
- Version
- 568.0.0
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
- Category
- Social Networking
- Price
- Free
- Released
- Nov 30, 2019
- Last updated
- Jun 30, 2026
- File size
- 146.1 MB
- Content rating
- 12+
- Version
- 15.3.0
- Languages
- English
Facebook trajectory
Howbout: shared calendar trajectory
FAQ
Which makes more money, Facebook or Howbout: shared calendar? v
Facebook earns about $2.64M per month, while Howbout: shared calendar earns about $249.3K. That is a 10.6× revenue gap (~$2.39M more per month for Facebook). Annual revenue: Facebook ≈ $31.67M/year, Howbout: shared calendar ≈ $2.99M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Howbout: shared calendar? v
Facebook leads with about 1.5B estimated downloads vs 5.1M for Howbout: shared calendar - a 289.8× gap. Facebook's App Store downloads are estimated from 27.0M ratings × the standard 1:75 ratio. Howbout: shared calendar's App Store downloads are estimated from 47K ratings.
Are Facebook and Howbout: shared calendar in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Howbout: shared calendar offer? v
Facebook: IAP range 9 tiers detected. Howbout: shared calendar: IAP range 2 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; Howbout: shared calendar runs "Subscription (~$3.33/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Howbout: shared calendar? v
Howbout: shared calendar edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Facebook 27.0M ratings, Howbout: shared calendar 47K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Howbout: shared calendar revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.64M for Facebook and $249.3K for Howbout: shared calendar are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Howbout: shared calendar to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.