Fitbit: Health & Fitness vs Fitbit
Fitbit: Health & Fitness
Google
App Store
$2.71M/mo
~$32.51M/yr · 98.8M installs
VS
Fitbit
Google LLC
Google Play
$4.67M/mo
~$56.02M/yr · 253.5M installs
Revenue winner
Fitbit wins
+72% vs other
Installs winner
Fitbit wins
+157% vs other
MAU winner
Fitbit: Health & Fitness wins
+106% vs other
Rating winner
Fitbit: Health & Fitness wins
+9% vs other
Why Fitbit is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit earns roughly 2× more per month than Fitbit: Health & Fitness - $4.67M vs $2.71M.
- Premium pricing. Fitbit charges $28.27/mo vs Fitbit: Health & Fitness's $9.99/mo - higher ARPU per converted user.
- Bigger install base. Fitbit has ~253.5M lifetime installs vs Fitbit: Health & Fitness's ~98.8M - 2.6× the funnel top.
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$2.71M
▶
$4.67M
Annual revenue (est.)
$32.51M
▶
$56.02M
Lifetime installs (est.)
98.8M
▶
253.5M
Monthly active users (est.)?
12.5M
◀
6.1M
App Store rating
4.53★
◀
4.15★
Total ratings
659K
▶
1.3M
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
▶
$28.27
IAP tiers detected
2 tiers
◀
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Mar 16, 2012
- Last updated
- May 7, 2026
- File size
- -
- Content rating
- Everyone
- Version
- VARY
- Languages
- -
Fitbit: Health & Fitness trajectory
Fitbit trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or Fitbit? v
Fitbit earns about $4.67M per month, while Fitbit: Health & Fitness earns about $2.71M. That is a 1.7× revenue gap (~$1.96M more per month for Fitbit). Annual revenue: Fitbit: Health & Fitness ≈ $32.51M/year, Fitbit ≈ $56.02M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or Fitbit? v
Fitbit leads with about 253.5M estimated downloads vs 98.8M for Fitbit: Health & Fitness - a 2.6× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 659K ratings × the standard 1:75 ratio. Fitbit reports 100,000,000+ installs on Google Play.
Are Fitbit: Health & Fitness and Fitbit in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and Fitbit offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. Fitbit: IAP range $7.99 - $99.99 per item. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; Fitbit runs "Subscription (~$28.27/mo, wellness)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or Fitbit? v
Fitbit: Health & Fitness edges ahead with ★ 4.5 vs ★ 4.1 (gap of 0.4 stars). Rating volume: Fitbit: Health & Fitness 659K ratings, Fitbit 245K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs Fitbit revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.71M for Fitbit: Health & Fitness and $4.67M for Fitbit are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or Fitbit to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
