Fitbit: Health & Fitness vs Impulse - Brain Training

Fitbit: Health & Fitness

Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
VS

Impulse - Brain Training

GMRD Apps Limited
App Store
$2.55M/mo
~$30.65M/yr · 124.3M installs
Revenue winner Fitbit: Health & Fitness wins +112% vs other
Installs winner Impulse - Brain Training wins +26% vs other
MAU winner Impulse - Brain Training wins +28% vs other
Rating winner Impulse - Brain Training wins +5% vs other

Why Fitbit: Health & Fitness is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Fitbit: Health & Fitness earns roughly 2× more per month than Impulse - Brain Training - $5.41M vs $2.55M.
  2. Premium pricing. Fitbit: Health & Fitness charges $9.99/mo vs Impulse - Brain Training's $2.46/mo - higher ARPU per converted user.

Find more apps with this revenue gap · Full Fitbit: Health & Fitness report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Fitbit: Health & Fitness
vs
Impulse - Brain Training
Monthly revenue (est.)?
$5.41M
$2.55M
Annual revenue (est.)
$64.94M
$30.65M
Lifetime installs (est.)
98.7M
124.3M
Monthly active users (est.)?
25.2M
32.2M
App Store rating
4.53★
4.75★
Total ratings
658K
829K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
$2.46
IAP tiers detected
2 tiers
8 tiers

Fitbit: Health & Fitness

Google
App Store
Category
Health & Fitness
Price
Free
Released
Oct 18, 2011
Last updated
May 7, 2026
File size
450.2 MB
Content rating
4+
Version
4.69
Languages
Czech, Danish, Dutch, English, ET, Finnish +22 more
View full Fitbit: Health & Fitness report →

Impulse - Brain Training

GMRD Apps Limited
App Store
Category
Health & Fitness
Price
Free
Released
Feb 20, 2019
Last updated
Apr 28, 2026
File size
230.4 MB
Content rating
4+
Version
1.47.1
Languages
Arabic, Dutch, English, French, German, Hindi +16 more
View full Impulse - Brain Training report →

Fitbit: Health & Fitness trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Impulse - Brain Training trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Fitbit: Health & Fitness or Impulse - Brain Training? v
Fitbit: Health & Fitness earns about $5.41M per month, while Impulse - Brain Training earns about $2.55M. That is a 2.1× revenue gap (~$2.86M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $64.94M/year, Impulse - Brain Training ≈ $30.65M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or Impulse - Brain Training? v
Impulse - Brain Training leads with about 124.3M estimated downloads vs 98.7M for Fitbit: Health & Fitness - a 1.3× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings × the standard 1:75 ratio. Impulse - Brain Training's App Store downloads are estimated from 829K ratings.
Are Fitbit: Health & Fitness and Impulse - Brain Training in the same App Store category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and Impulse - Brain Training offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. Impulse - Brain Training: IAP range 8 tiers detected. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; Impulse - Brain Training runs "Subscription (~$2.46/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or Impulse - Brain Training? v
Impulse - Brain Training edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Fitbit: Health & Fitness 658K ratings, Impulse - Brain Training 829K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs Impulse - Brain Training revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.41M for Fitbit: Health & Fitness and $2.55M for Impulse - Brain Training are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or Impulse - Brain Training to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.