Fitbit: Health & Fitness vs INCI Beauty - Cosmetic scanner
Fitbit: Health & Fitness
Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
VS
INCI Beauty - Cosmetic scanner
INCI Beauty
Google Play
$406.5K/mo
~$4.88M/yr · 5.6M installs
Revenue winner
Fitbit: Health & Fitness wins
+1231% vs other
Installs winner
Fitbit: Health & Fitness wins
+1672% vs other
MAU winner
Fitbit: Health & Fitness wins
+3431% vs other
Rating winner
INCI Beauty - Cosmetic scanner wins
+2% vs other
Why Fitbit: Health & Fitness is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit: Health & Fitness earns roughly 13× more per month than INCI Beauty - Cosmetic scanner - $5.41M vs $406.5K.
- Premium pricing. Fitbit: Health & Fitness charges $9.99/mo vs INCI Beauty - Cosmetic scanner's $3.85/mo - higher ARPU per converted user.
- Bigger install base. Fitbit: Health & Fitness has ~98.7M lifetime installs vs INCI Beauty - Cosmetic scanner's ~5.6M - 17.7× the funnel top.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Fitbit: Health & Fitness
vs
INCI Beauty - Cosmetic scanner
Monthly revenue (est.)?
$5.41M
◀
$406.5K
Annual revenue (est.)
$64.94M
◀
$4.88M
Lifetime installs (est.)
98.7M
◀
5.6M
Monthly active users (est.)?
25.2M
◀
713K
App Store rating
4.53★
▶
4.63★
Total ratings
658K
◀
24K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
◀
$3.85
IAP tiers detected
2 tiers
◀
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Sep 3, 2019
- Last updated
- Mar 23, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 2.2.0
- Languages
- -
Fitbit: Health & Fitness trajectory
INCI Beauty - Cosmetic scanner trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or INCI Beauty - Cosmetic scanner? v
Fitbit: Health & Fitness earns about $5.41M per month, while INCI Beauty - Cosmetic scanner earns about $406.5K. That is a 13.3× revenue gap (~$5.00M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $64.94M/year, INCI Beauty - Cosmetic scanner ≈ $4.88M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or INCI Beauty - Cosmetic scanner? v
Fitbit: Health & Fitness leads with about 98.7M estimated downloads vs 5.6M for INCI Beauty - Cosmetic scanner - a 17.7× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings × the standard 1:75 ratio. INCI Beauty - Cosmetic scanner reports 5,000,000+ installs on Google Play.
Are Fitbit: Health & Fitness and INCI Beauty - Cosmetic scanner in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and INCI Beauty - Cosmetic scanner offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. INCI Beauty - Cosmetic scanner: IAP range $0.99 - $14.99 per item. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; INCI Beauty - Cosmetic scanner runs "Subscription (~$3.85/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or INCI Beauty - Cosmetic scanner? v
INCI Beauty - Cosmetic scanner edges ahead with ★ 4.6 vs ★ 4.5 (gap of 0.1 stars). Rating volume: Fitbit: Health & Fitness 658K ratings, INCI Beauty - Cosmetic scanner 33 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs INCI Beauty - Cosmetic scanner revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.41M for Fitbit: Health & Fitness and $406.5K for INCI Beauty - Cosmetic scanner are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or INCI Beauty - Cosmetic scanner to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.