Fitbit: Health & Fitness vs KIC Wellness
Fitbit: Health & Fitness
Google
App Store
$2.71M/mo
~$32.51M/yr · 98.8M installs
VS
KIC Wellness
KIC Wellness Pty Ltd
Google Play
$18.8K/mo
~$225.7K/yr · 93K installs
Revenue winner
Fitbit: Health & Fitness wins
+14304% vs other
Installs winner
Fitbit: Health & Fitness wins
+105613% vs other
MAU winner
Fitbit: Health & Fitness wins
+55607% vs other
Rating winner
Fitbit: Health & Fitness wins
+20% vs other
Why Fitbit: Health & Fitness is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Fitbit: Health & Fitness earns roughly 144× more per month than KIC Wellness - $2.71M vs $18.8K.
- Aggressive pricing. Fitbit: Health & Fitness undercuts at $9.99/mo vs $48.98/mo - converts a higher % of free users.
- Bigger install base. Fitbit: Health & Fitness has ~98.8M lifetime installs vs KIC Wellness's ~93K - 1057.1× the funnel top.
- Better app store reviews. Fitbit: Health & Fitness sits at 4.53★ vs 3.78★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Fitbit: Health & Fitness
vs
KIC Wellness
Monthly revenue (est.)?
$2.71M
◀
$18.8K
Annual revenue (est.)
$32.51M
◀
$225.7K
Lifetime installs (est.)
98.8M
◀
93K
Monthly active users (est.)?
12.5M
◀
23K
App Store rating
4.53★
◀
3.78★
Total ratings
659K
◀
357
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
▶
$48.98
IAP tiers detected
2 tiers
◀
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Feb 9, 2020
- Last updated
- Apr 14, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 3.5.2
- Languages
- -
Fitbit: Health & Fitness trajectory
KIC Wellness trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or KIC Wellness? v
Fitbit: Health & Fitness earns about $2.71M per month, while KIC Wellness earns about $18.8K. That is a 144.0× revenue gap (~$2.69M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $32.51M/year, KIC Wellness ≈ $225.7K/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or KIC Wellness? v
Fitbit: Health & Fitness leads with about 98.8M estimated downloads vs 93K for KIC Wellness - a 1057.1× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 659K ratings × the standard 1:75 ratio. KIC Wellness reports 50,000+ installs on Google Play.
Are Fitbit: Health & Fitness and KIC Wellness in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and KIC Wellness offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. KIC Wellness: IAP range $19.99 - $119.99 per item. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; KIC Wellness runs "Subscription (~$48.98/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or KIC Wellness? v
Fitbit: Health & Fitness edges ahead with ★ 4.5 vs ★ 3.8 (gap of 0.7 stars). Rating volume: Fitbit: Health & Fitness 659K ratings, KIC Wellness 1 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs KIC Wellness revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.71M for Fitbit: Health & Fitness and $18.8K for KIC Wellness are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or KIC Wellness to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.