Fitbit: Health & Fitness vs Replika: My AI Friend
Fitbit: Health & Fitness
Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
VS
Replika: My AI Friend
Luka, Inc
Google Play
$2.36M/mo
~$28.35M/yr · 19.9M installs
Revenue winner
Fitbit: Health & Fitness wins
+129% vs other
Installs winner
Fitbit: Health & Fitness wins
+397% vs other
MAU winner
Fitbit: Health & Fitness wins
+600% vs other
Rating winner
Fitbit: Health & Fitness wins
+6% vs other
Why Fitbit: Health & Fitness is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit: Health & Fitness earns roughly 2× more per month than Replika: My AI Friend - $5.41M vs $2.36M.
- Aggressive pricing. Fitbit: Health & Fitness undercuts at $9.99/mo vs $17.23/mo - converts a higher % of free users.
- Bigger install base. Fitbit: Health & Fitness has ~98.7M lifetime installs vs Replika: My AI Friend's ~19.9M - 5.0× the funnel top.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Fitbit: Health & Fitness
vs
Replika: My AI Friend
Monthly revenue (est.)?
$5.41M
◀
$2.36M
Annual revenue (est.)
$64.94M
◀
$28.35M
Lifetime installs (est.)
98.7M
◀
19.9M
Monthly active users (est.)?
25.2M
◀
3.6M
App Store rating
4.53★
◀
4.28★
Total ratings
658K
◀
524K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
▶
$17.23
IAP tiers detected
2 tiers
◀
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Sep 8, 2017
- Last updated
- May 1, 2026
- File size
- -
- Content rating
- Teen
- Version
- 12.8.0
- Languages
- -
Fitbit: Health & Fitness trajectory
Replika: My AI Friend trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or Replika: My AI Friend? v
Fitbit: Health & Fitness earns about $5.41M per month, while Replika: My AI Friend earns about $2.36M. That is a 2.3× revenue gap (~$3.05M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $64.94M/year, Replika: My AI Friend ≈ $28.35M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or Replika: My AI Friend? v
Fitbit: Health & Fitness leads with about 98.7M estimated downloads vs 19.9M for Replika: My AI Friend - a 5.0× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings × the standard 1:75 ratio. Replika: My AI Friend reports 10,000,000+ installs on Google Play.
Are Fitbit: Health & Fitness and Replika: My AI Friend in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and Replika: My AI Friend offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. Replika: My AI Friend: IAP range $0.99 - $299.99 per item. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; Replika: My AI Friend runs "Subscription (~$17.23/mo, ai)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or Replika: My AI Friend? v
Fitbit: Health & Fitness edges ahead with ★ 4.5 vs ★ 4.3 (gap of 0.2 stars). Rating volume: Fitbit: Health & Fitness 658K ratings, Replika: My AI Friend 80K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs Replika: My AI Friend revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.41M for Fitbit: Health & Fitness and $2.36M for Replika: My AI Friend are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or Replika: My AI Friend to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.