FOOD & WINE vs Starbucks Secret Menu Plus
FOOD & WINE
TI Media Solutions Inc.
App Store
$132/mo
~$1.6K/yr · 18K installs
VS
Starbucks Secret Menu Plus
Anthem Ventures LLC
App Store
$37.6K/mo
~$450.7K/yr · 1.7M installs
Revenue winner
Starbucks Secret Menu Plus wins
+28355% vs other
Installs winner
Starbucks Secret Menu Plus wins
+9455% vs other
MAU winner
Starbucks Secret Menu Plus wins
+9620% vs other
Rating winner
Starbucks Secret Menu Plus wins
+7% vs other
Why Starbucks Secret Menu Plus is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Starbucks Secret Menu Plus earns roughly 285× more per month than FOOD & WINE - $37.6K vs $132.
- Premium pricing. Starbucks Secret Menu Plus charges $5.83/mo vs FOOD & WINE's $4.99/mo - higher ARPU per converted user.
- Bigger install base. Starbucks Secret Menu Plus has ~1.7M lifetime installs vs FOOD & WINE's ~18K - 95.5× the funnel top.
- Better app store reviews. Starbucks Secret Menu Plus sits at 4.74★ vs 4.43★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Starbucks Secret Menu Plus report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$132
▶
$37.6K
Annual revenue (est.)
$1.6K
▶
$450.7K
Lifetime installs (est.)
18K
▶
1.7M
Monthly active users (est.)?
2K
▶
198K
App Store rating
4.43★
▶
4.74★
Total ratings
352
▶
15K
US grossing rank
-
=
-
Cheapest monthly sub
$4.99
▶
$5.83
IAP tiers detected
10 tiers
◀
2 tiers
- Category
- Food & Drink
- Price
- Free
- Released
- Oct 7, 2010
- Last updated
- Jan 26, 2026
- File size
- 84.8 MB
- Content rating
- 12+
- Version
- 104.9.4
- Languages
- Dutch, English
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 13, 2021
- Last updated
- Feb 17, 2026
- File size
- 48.8 MB
- Content rating
- 4+
- Version
- 4.2
- Languages
- English
FOOD & WINE trajectory
Starbucks Secret Menu Plus trajectory
FAQ
Which makes more money, FOOD & WINE or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus earns about $37.6K per month, while FOOD & WINE earns about $132. That is a 284.5× revenue gap (~$37.4K more per month for Starbucks Secret Menu Plus). Annual revenue: FOOD & WINE ≈ $1.6K/year, Starbucks Secret Menu Plus ≈ $450.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, FOOD & WINE or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus leads with about 1.7M estimated downloads vs 18K for FOOD & WINE - a 95.5× gap. FOOD & WINE's App Store downloads are estimated from 352 ratings × the standard 1:75 ratio. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings.
Are FOOD & WINE and Starbucks Secret Menu Plus in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do FOOD & WINE and Starbucks Secret Menu Plus offer? v
FOOD & WINE: IAP range 10 tiers detected. Starbucks Secret Menu Plus: IAP range 2 tiers detected. FOOD & WINE runs a "Subscription (~$2.00/mo)" monetization model; Starbucks Secret Menu Plus runs "Subscription (~$5.83/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, FOOD & WINE or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus edges ahead with ★ 4.7 vs ★ 4.4 (gap of 0.3 stars). Rating volume: FOOD & WINE 352 ratings, Starbucks Secret Menu Plus 15K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these FOOD & WINE vs Starbucks Secret Menu Plus revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $132 for FOOD & WINE and $37.6K for Starbucks Secret Menu Plus are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare FOOD & WINE or Starbucks Secret Menu Plus to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
