Google Lens vs Microsoft Bing Search

Google Lens

Google LLC
Google Play
$0/mo
~$0/yr · 3.8B installs
VS

Microsoft Bing Search

Microsoft Corporation
Google Play
$1.20M/mo
~$14.36M/yr · 121.1M installs
Revenue winner Microsoft Bing Search wins +119694100% vs other
Installs winner Google Lens wins +2998% vs other
MAU winner Google Lens wins +1255% vs other
Rating winner Google Lens wins +4% vs other

Why Microsoft Bing Search is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Microsoft Bing Search earns roughly 1196941× more per month than Google Lens - $1.20M vs $0.
  2. Subscription model. Microsoft Bing Search runs a $44.70/mo subscription that compounds; Google Lens relies on one-shot IAP or ads.

Find more apps with this revenue gap · Full Microsoft Bing Search report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Google Lens
vs
Microsoft Bing Search
Monthly revenue (est.)?
$0
$1.20M
Annual revenue (est.)
$0
$14.36M
Lifetime installs (est.)
3.8B
121.1M
Monthly active users (est.)?
26.3M
1.9M
App Store rating
4.73★
4.56★
Total ratings
2.8M
1.7M
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$44.70
IAP tiers detected
0 tiers
=
0 tiers

Google Lens

Google LLC
Google Play
Category
Tools
Price
Free
Released
Jun 4, 2018
Last updated
Aug 5, 2025
File size
-
Content rating
Everyone
Version
VARY
Languages
-
View full Google Lens report →

Microsoft Bing Search

Microsoft Corporation
Google Play
Category
Tools
Price
Free
Released
Nov 11, 2010
Last updated
Apr 30, 2026
File size
-
Content rating
Everyone
Version
VARY
Languages
-
View full Microsoft Bing Search report →

Google Lens trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Microsoft Bing Search trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Google Lens or Microsoft Bing Search? v
Microsoft Bing Search earns about $1.20M per month, while Google Lens earns about $0. That is a ∞× revenue gap (~$1.20M more per month for Microsoft Bing Search). Annual revenue: Google Lens ≈ $0/year, Microsoft Bing Search ≈ $14.36M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Google Lens or Microsoft Bing Search? v
Google Lens leads with about 3.8B estimated downloads vs 121.1M for Microsoft Bing Search - a 31.0× gap. Google Lens reports 1,000,000,000+ installs on Google Play. Microsoft Bing Search reports 100,000,000+ installs on Google Play.
Are Google Lens and Microsoft Bing Search in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Tools category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Google Lens and Microsoft Bing Search offer? v
Google Lens: no IAP detected on the public listing. Microsoft Bing Search: IAP range $9.99 - $199.99 per item. Google Lens runs a "No App Store revenue (monetizes off-store)" monetization model; Microsoft Bing Search runs "Subscription (~$44.70/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Google Lens or Microsoft Bing Search? v
Google Lens edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.2 stars). Rating volume: Google Lens 63K ratings, Microsoft Bing Search 58K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Google Lens vs Microsoft Bing Search revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Google Lens and $1.20M for Microsoft Bing Search are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Tools) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Google Lens or Microsoft Bing Search to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.