GrayZone - Light Meter vs Insta360

GrayZone - Light Meter

Massimiliano Schenetti
App Store
$32/mo
~$383/yr · 400 installs
VS

Insta360

Insta360
App Store
$55.0K/mo
~$659.6K/yr · 730K installs
Revenue winner Insta360 wins +171672% vs other
Installs winner Insta360 wins +182500% vs other
MAU winner Insta360 wins +175716% vs other
Rating winner GrayZone - Light Meter wins +12% vs other

Why Insta360 is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Insta360 earns roughly 1718× more per month than GrayZone - Light Meter - $55.0K vs $32.
  2. Subscription model. Insta360 runs a $2.99/mo subscription that compounds; GrayZone - Light Meter relies on one-shot IAP or ads.
  3. Bigger install base. Insta360 has ~730K lifetime installs vs GrayZone - Light Meter's ~400 - 1826.0× the funnel top.
  4. More monetization surfaces. Insta360 runs 6 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Insta360 report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

GrayZone - Light Meter
vs
Insta360
Monthly revenue (est.)?
$32
$55.0K
Annual revenue (est.)
$383
$659.6K
Lifetime installs (est.)
400
730K
Monthly active users (est.)?
129.2
227K
App Store rating
5.00★
4.47★
Total ratings
1
9K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
$2.99
IAP tiers detected
0 tiers
6 tiers

GrayZone - Light Meter

Massimiliano Schenetti
App Store
Category
Photo & Video
Price
USD2.99
Released
Jan 6, 2026
Last updated
Jun 20, 2026
File size
3.0 MB
Content rating
4+
Version
3.2
Languages
English
View full GrayZone - Light Meter report →

Insta360

Insta360
App Store
Category
Photo & Video
Price
Free
Released
Jan 16, 2020
Last updated
Jun 29, 2026
File size
2.19 GB
Content rating
4+
Version
2.28.0
Languages
English, French, German, Indonesian, Italian, Japanese +8 more
View full Insta360 report →

GrayZone - Light Meter trajectory

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Insta360 trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, GrayZone - Light Meter or Insta360? v
Insta360 earns about $55.0K per month, while GrayZone - Light Meter earns about $32. That is a 1717.7× revenue gap (~$54.9K more per month for Insta360). Annual revenue: GrayZone - Light Meter ≈ $383/year, Insta360 ≈ $659.6K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, GrayZone - Light Meter or Insta360? v
Insta360 leads with about 730K estimated downloads vs 400 for GrayZone - Light Meter - a 1826.0× gap. GrayZone - Light Meter's App Store downloads are estimated from 1 ratings × the standard 1:75 ratio. Insta360's App Store downloads are estimated from 9K ratings.
Are GrayZone - Light Meter and Insta360 in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do GrayZone - Light Meter and Insta360 offer? v
GrayZone - Light Meter: no IAP detected on the public listing. Insta360: IAP range 6 tiers detected. GrayZone - Light Meter runs a "Paid app ($2.99)" monetization model; Insta360 runs "Subscription (~$7.50/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, GrayZone - Light Meter or Insta360? v
GrayZone - Light Meter edges ahead with ★ 5.0 vs ★ 4.5 (gap of 0.5 stars). Rating volume: GrayZone - Light Meter 1 ratings, Insta360 9K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these GrayZone - Light Meter vs Insta360 revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $32 for GrayZone - Light Meter and $55.0K for Insta360 are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare GrayZone - Light Meter or Insta360 to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.