Hallmark+ vs Twitch: Live Streaming
Hallmark+
Hallmark Labs, LLC
App Store
$78.4K/mo
~$941.3K/yr · 1.3M installs
VS
Twitch: Live Streaming
Twitch Interactive, Inc.
Google Play
$1.95M/mo
~$23.36M/yr · 352.0M installs
Revenue winner
Twitch: Live Streaming wins
+2382% vs other
Installs winner
Twitch: Live Streaming wins
+26991% vs other
MAU winner
Twitch: Live Streaming wins
+3577% vs other
Rating winner
Hallmark+ wins
+7% vs other
Why Twitch: Live Streaming is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Twitch: Live Streaming earns roughly 25× more per month than Hallmark+ - $1.95M vs $78.4K.
- Bigger install base. Twitch: Live Streaming has ~352.0M lifetime installs vs Hallmark+'s ~1.3M - 270.9× the funnel top.
→ Find more apps with this revenue gap · Full Twitch: Live Streaming report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Hallmark+
vs
Twitch: Live Streaming
Monthly revenue (est.)?
$78.4K
▶
$1.95M
Annual revenue (est.)
$941.3K
▶
$23.36M
Lifetime installs (est.)
1.3M
▶
352.0M
Monthly active users (est.)?
364K
▶
13.4M
App Store rating
4.26★
◀
3.97★
Total ratings
12K
▶
5.7M
US grossing rank
-
=
-
Cheapest monthly sub
$7.99
◀
No sub
IAP tiers detected
7 tiers
◀
0 tiers
- Category
- Entertainment
- Price
- Free
- Released
- Oct 19, 2011
- Last updated
- Mar 18, 2026
- File size
- 69.1 MB
- Content rating
- 12+
- Version
- 8.154.1
- Languages
- English
- Category
- Entertainment
- Price
- Free
- Released
- May 20, 2015
- Last updated
- May 8, 2026
- File size
- -
- Content rating
- Teen
- Version
- VARY
- Languages
- -
Hallmark+ trajectory
Twitch: Live Streaming trajectory
FAQ
Which makes more money, Hallmark+ or Twitch: Live Streaming? v
Twitch: Live Streaming earns about $1.95M per month, while Hallmark+ earns about $78.4K. That is a 24.8× revenue gap (~$1.87M more per month for Twitch: Live Streaming). Annual revenue: Hallmark+ ≈ $941.3K/year, Twitch: Live Streaming ≈ $23.36M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Hallmark+ or Twitch: Live Streaming? v
Twitch: Live Streaming leads with about 352.0M estimated downloads vs 1.3M for Hallmark+ - a 270.9× gap. Hallmark+'s App Store downloads are estimated from 12K ratings × the standard 1:75 ratio. Twitch: Live Streaming reports 100,000,000+ installs on Google Play.
Are Hallmark+ and Twitch: Live Streaming in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Hallmark+ and Twitch: Live Streaming offer? v
Hallmark+: IAP range 7 tiers detected. Twitch: Live Streaming: IAP range $0.99 - $1,598.00 per item. Hallmark+ runs a "Subscription (~$6.67/mo)" monetization model; Twitch: Live Streaming runs "Free + IAP (tiers not exposed by store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Hallmark+ or Twitch: Live Streaming? v
Hallmark+ edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.3 stars). Rating volume: Hallmark+ 12K ratings, Twitch: Live Streaming 244K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Hallmark+ vs Twitch: Live Streaming revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $78.4K for Hallmark+ and $1.95M for Twitch: Live Streaming are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Hallmark+ or Twitch: Live Streaming to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.