Heads Up! vs Plague Inc.
Heads Up!
Warner Bros.
App Store
$2.29M/mo
~$27.48M/yr · 43.1M installs
VS
Plague Inc.
Ndemic Creations
App Store
$654.3K/mo
~$7.85M/yr · 24.8M installs
Revenue winner
Heads Up! wins
+250% vs other
Installs winner
Heads Up! wins
+74% vs other
MAU winner
Heads Up! wins
+74% vs other
Rating winner
Plague Inc. wins
+1% vs other
Why Heads Up! is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Heads Up! earns roughly 3× more per month than Plague Inc. - $2.29M vs $654.3K.
- Bigger install base. Heads Up! has ~43.1M lifetime installs vs Plague Inc.'s ~24.8M - 1.7× the funnel top.
→ Find more apps with this revenue gap · Full Heads Up! report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Heads Up!
vs
Plague Inc.
Monthly revenue (est.)?
$2.29M
◀
$654.3K
Annual revenue (est.)
$27.48M
◀
$7.85M
Lifetime installs (est.)
43.1M
◀
24.8M
Monthly active users (est.)?
6.5M
◀
3.7M
App Store rating
4.78★
▶
4.81★
Total ratings
288K
◀
165K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
7 tiers
▶
10 tiers
- Category
- Games
- Price
- USD1.99
- Released
- May 2, 2013
- Last updated
- Jul 1, 2026
- File size
- 108.2 MB
- Content rating
- 12+
- Version
- 5.1.139
- Languages
- English
- Category
- Games
- Price
- USD0.99
- Released
- May 26, 2012
- Last updated
- May 6, 2026
- File size
- 123.6 MB
- Content rating
- 9+
- Version
- 1.24.4
- Languages
- English, French, German, Italian, Japanese, Korean +8 more
Heads Up! trajectory
Plague Inc. trajectory
FAQ
Which makes more money, Heads Up! or Plague Inc.? v
Heads Up! earns about $2.29M per month, while Plague Inc. earns about $654.3K. That is a 3.5× revenue gap (~$1.64M more per month for Heads Up!). Annual revenue: Heads Up! ≈ $27.48M/year, Plague Inc. ≈ $7.85M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Heads Up! or Plague Inc.? v
Heads Up! leads with about 43.1M estimated downloads vs 24.8M for Plague Inc. - a 1.7× gap. Heads Up!'s App Store downloads are estimated from 288K ratings × the standard 1:75 ratio. Plague Inc.'s App Store downloads are estimated from 165K ratings.
Are Heads Up! and Plague Inc. in the same App Store category and competing for the same money? v
Yes - both apps sit in the Games category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Heads Up! and Plague Inc. offer? v
Heads Up!: IAP range 7 tiers detected. Plague Inc.: IAP range 10 tiers detected. Heads Up! runs a "Paid app ($1.99)" monetization model; Plague Inc. runs "Paid app ($0.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Heads Up! or Plague Inc.? v
Plague Inc. edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: Heads Up! 288K ratings, Plague Inc. 165K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Heads Up! vs Plague Inc. revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.29M for Heads Up! and $654.3K for Plague Inc. are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Games) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Heads Up! or Plague Inc. to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.