iara. vs GAYA

iara.

Wiara Beauty
App Store
$107/mo
~$1.3K/yr · 650 installs
VS

GAYA

GAYA
Google Play
$213/mo
~$2.6K/yr · 7K installs
Revenue winner GAYA wins +99% vs other
Installs winner GAYA wins +925% vs other
MAU winner GAYA wins +855% vs other
Rating winner iara. wins +500% vs other

Why GAYA is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. GAYA earns roughly 2× more per month than iara. - $213 vs $107.
  2. Aggressive pricing. GAYA undercuts at $10.00/mo vs $19.99/mo - converts a higher % of free users.
  3. Bigger install base. GAYA has ~7K lifetime installs vs iara.'s ~650 - 10.3× the funnel top.

Find more apps with this revenue gap · Full GAYA report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

iara.
vs
GAYA
Monthly revenue (est.)?
$107
$213
Annual revenue (est.)
$1.3K
$2.6K
Lifetime installs (est.)
650
7K
Monthly active users (est.)?
66.3
632.985
App Store rating
5.00★
-
Total ratings
13
0
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
$10.00
IAP tiers detected
3 tiers
0 tiers

iara.

Wiara Beauty
App Store
Category
Lifestyle
Price
Free
Released
Jun 9, 2021
Last updated
Jun 26, 2026
File size
171.0 MB
Content rating
4+
Version
2.12.8
Languages
English, French
View full iara. report →

GAYA

GAYA
Google Play
Category
Lifestyle
Price
Free
Released
Nov 9, 2022
Last updated
May 28, 2026
File size
-
Content rating
Everyone
Version
5.9.0
Languages
-
View full GAYA report →

iara. trajectory

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GAYA trajectory

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FAQ

Which makes more money, iara. or GAYA? v
GAYA earns about $213 per month, while iara. earns about $107. That is a 2.0× revenue gap (~$106 more per month for GAYA). Annual revenue: iara. ≈ $1.3K/year, GAYA ≈ $2.6K/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, iara. or GAYA? v
GAYA leads with about 7K estimated downloads vs 650 for iara. - a 10.3× gap. iara.'s App Store downloads are estimated from 13 ratings × the standard 1:75 ratio. GAYA reports 5,000+ installs on Google Play.
Are iara. and GAYA in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do iara. and GAYA offer? v
iara.: IAP range 3 tiers detected. GAYA: IAP range $59.99 per item. iara. runs a "Subscription (~$19.99/mo, security)" monetization model; GAYA runs "Subscription (~$10.00/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, iara. or GAYA? v
iara. edges ahead with a higher overall score (gap of 5.0 stars). Rating volume: iara. 13 ratings, GAYA 0 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these iara. vs GAYA revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $107 for iara. and $213 for GAYA are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare iara. or GAYA to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.