Celebs - Celebrity Look Alike vs Instagram

Celebs - Celebrity Look Alike

Sociaaal LLC
App Store
$947.6K/mo
~$11.37M/yr · 25.3M installs
VS

Instagram

Instagram, Inc.
App Store
$12.20M/mo
~$146.36M/yr · 1.6B installs
Revenue winner Instagram wins +1187% vs other
Installs winner Instagram wins +6201% vs other
MAU winner Instagram wins +335% vs other
Rating winner Instagram wins +6% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 13× more per month than Celebs - Celebrity Look Alike - $12.20M vs $947.6K.
  2. Premium pricing. Instagram charges $14.99/mo vs Celebs - Celebrity Look Alike's $4.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Celebs - Celebrity Look Alike's ~25.3M - 63.0× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Celebs - Celebrity Look Alike
vs
Instagram
Monthly revenue (est.)?
$947.6K
$12.20M
Annual revenue (est.)
$11.37M
$146.36M
Lifetime installs (est.)
25.3M
1.6B
Monthly active users (est.)?
5.9M
25.5M
App Store rating
4.41★
4.69★
Total ratings
169K
29.0M
US grossing rank
-
=
-
Cheapest monthly sub
$4.99
$14.99
IAP tiers detected
6 tiers
2 tiers

Celebs - Celebrity Look Alike

Sociaaal LLC
App Store
Category
Photo & Video
Price
Free
Released
Dec 6, 2019
Last updated
Apr 8, 2026
File size
232.3 MB
Content rating
4+
Version
1.5.10
Languages
English, French, German, Japanese, Portuguese, Spanish
View full Celebs - Celebrity Look Alike report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Celebs - Celebrity Look Alike trajectory

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Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Celebs - Celebrity Look Alike or Instagram? v
Instagram earns about $12.20M per month, while Celebs - Celebrity Look Alike earns about $947.6K. That is a 12.9× revenue gap (~$11.25M more per month for Instagram). Annual revenue: Celebs - Celebrity Look Alike ≈ $11.37M/year, Instagram ≈ $146.36M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Celebs - Celebrity Look Alike or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 25.3M for Celebs - Celebrity Look Alike - a 63.0× gap. Celebs - Celebrity Look Alike's App Store downloads are estimated from 169K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.0M ratings.
Are Celebs - Celebrity Look Alike and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Celebs - Celebrity Look Alike and Instagram offer? v
Celebs - Celebrity Look Alike: IAP range 6 tiers detected. Instagram: IAP range 2 tiers detected. Celebs - Celebrity Look Alike runs a "Subscription (~$4.99/mo)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Celebs - Celebrity Look Alike or Instagram? v
Instagram edges ahead with ★ 4.7 vs ★ 4.4 (gap of 0.3 stars). Rating volume: Celebs - Celebrity Look Alike 169K ratings, Instagram 29.0M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Celebs - Celebrity Look Alike vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $947.6K for Celebs - Celebrity Look Alike and $12.20M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Celebs - Celebrity Look Alike or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.