Frameo vs Instagram

Frameo

Frameo A/S
App Store
$1.16M/mo
~$13.89M/yr · 56.3M installs
VS

Instagram

Instagram, Inc.
App Store
$243.79M/mo
~$2.93B/yr · 1.6B installs
Revenue winner Instagram wins +20961% vs other
Installs winner Instagram wins +2735% vs other
MAU winner Instagram wins +2700% vs other
Rating winner Frameo wins +4% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 211× more per month than Frameo - $243.79M vs $1.16M.
  2. Premium pricing. Instagram charges $14.99/mo vs Frameo's $1.99/mo - higher ARPU per converted user.
  3. Bigger install base. Instagram has ~1.6B lifetime installs vs Frameo's ~56.3M - 28.4× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Frameo
vs
Instagram
Monthly revenue (est.)?
$1.16M
$243.79M
Annual revenue (est.)
$13.89M
$2.93B
Lifetime installs (est.)
56.3M
1.6B
Monthly active users (est.)?
18.0M
504.0M
App Store rating
4.89★
4.69★
Total ratings
375K
29.0M
US grossing rank
-
=
-
Cheapest monthly sub
$1.99
$14.99
IAP tiers detected
1 tiers
2 tiers

Frameo

Frameo A/S
App Store
Category
Photo & Video
Price
Free
Released
Dec 8, 2016
Last updated
Apr 7, 2026
File size
119.8 MB
Content rating
4+
Version
1.38.3
Languages
Arabic, Bulgarian, Croatian, Czech, Danish, Dutch +30 more
View full Frameo report →

Instagram

Instagram, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Oct 6, 2010
Last updated
May 5, 2026
File size
546.4 MB
Content rating
12+
Version
428.2.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Instagram report →

Frameo trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Instagram trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Frameo or Instagram? v
Instagram earns about $243.79M per month, while Frameo earns about $1.16M. That is a 210.6× revenue gap (~$242.64M more per month for Instagram). Annual revenue: Frameo ≈ $13.89M/year, Instagram ≈ $2.93B/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Frameo or Instagram? v
Instagram leads with about 1.6B estimated downloads vs 56.3M for Frameo - a 28.4× gap. Frameo's App Store downloads are estimated from 375K ratings × the standard 1:75 ratio. Instagram's App Store downloads are estimated from 29.0M ratings.
Are Frameo and Instagram in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Frameo and Instagram offer? v
Frameo: IAP range 1 tiers detected. Instagram: IAP range 2 tiers detected. Frameo runs a "Subscription (~$1.99/mo)" monetization model; Instagram runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Frameo or Instagram? v
Frameo edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: Frameo 375K ratings, Instagram 29.0M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Frameo vs Instagram revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.16M for Frameo and $243.79M for Instagram are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Frameo or Instagram to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.