Instories: AI Photo & Video vs YouCam Makeup: Face Editor
Instories: AI Photo & Video
Ylee Studio LTD
App Store
$500.7K/mo
~$6.01M/yr · 4.9M installs
VS
YouCam Makeup: Face Editor
PERFECT MOBILE CORP.
App Store
$1.06M/mo
~$12.76M/yr · 23.1M installs
Revenue winner
YouCam Makeup: Face Editor wins
+112% vs other
Installs winner
YouCam Makeup: Face Editor wins
+372% vs other
MAU winner
YouCam Makeup: Face Editor wins
+256% vs other
Rating winner
YouCam Makeup: Face Editor wins
+0% vs other
Why YouCam Makeup: Face Editor is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- YouCam Makeup: Face Editor earns roughly 2× more per month than Instories: AI Photo & Video - $1.06M vs $500.7K.
- Aggressive pricing. YouCam Makeup: Face Editor undercuts at $5.99/mo vs $14.99/mo - converts a higher % of free users.
- Bigger install base. YouCam Makeup: Face Editor has ~23.1M lifetime installs vs Instories: AI Photo & Video's ~4.9M - 4.7× the funnel top.
- More monetization surfaces. YouCam Makeup: Face Editor runs 10 IAP tiers vs 5 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full YouCam Makeup: Face Editor report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$500.7K
▶
$1.06M
Annual revenue (est.)
$6.01M
▶
$12.76M
Lifetime installs (est.)
4.9M
▶
23.1M
Monthly active users (est.)?
1.5M
▶
5.5M
App Store rating
4.73★
▶
4.75★
Total ratings
45K
▶
154K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
◀
$5.99
IAP tiers detected
5 tiers
▶
10 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Mar 10, 2019
- Last updated
- Jun 15, 2026
- File size
- 456.9 MB
- Content rating
- 12+
- Version
- 5.112.1
- Languages
- Arabic, English, French, German, Indonesian, Italian +7 more
- Category
- Photo & Video
- Price
- Free
- Released
- Aug 13, 2014
- Last updated
- Jun 14, 2026
- File size
- 236.1 MB
- Content rating
- 9+
- Version
- 6.44.0
- Languages
- Arabic, Czech, Danish, Dutch, English, Finnish +22 more
Instories: AI Photo & Video trajectory
YouCam Makeup: Face Editor trajectory
FAQ
Which makes more money, Instories: AI Photo & Video or YouCam Makeup: Face Editor? v
YouCam Makeup: Face Editor earns about $1.06M per month, while Instories: AI Photo & Video earns about $500.7K. That is a 2.1× revenue gap (~$562.8K more per month for YouCam Makeup: Face Editor). Annual revenue: Instories: AI Photo & Video ≈ $6.01M/year, YouCam Makeup: Face Editor ≈ $12.76M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instories: AI Photo & Video or YouCam Makeup: Face Editor? v
YouCam Makeup: Face Editor leads with about 23.1M estimated downloads vs 4.9M for Instories: AI Photo & Video - a 4.7× gap. Instories: AI Photo & Video's App Store downloads are estimated from 45K ratings × the standard 1:75 ratio. YouCam Makeup: Face Editor's App Store downloads are estimated from 154K ratings.
Are Instories: AI Photo & Video and YouCam Makeup: Face Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instories: AI Photo & Video and YouCam Makeup: Face Editor offer? v
Instories: AI Photo & Video: IAP range 5 tiers detected. YouCam Makeup: Face Editor: IAP range 10 tiers detected. Instories: AI Photo & Video runs a "Subscription (~$10.00/mo)" monetization model; YouCam Makeup: Face Editor runs "Subscription (~$5.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instories: AI Photo & Video or YouCam Makeup: Face Editor? v
YouCam Makeup: Face Editor edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: Instories: AI Photo & Video 45K ratings, YouCam Makeup: Face Editor 154K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instories: AI Photo & Video vs YouCam Makeup: Face Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $500.7K for Instories: AI Photo & Video and $1.06M for YouCam Makeup: Face Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instories: AI Photo & Video or YouCam Makeup: Face Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
