Invoice2go: Easy Invoice Maker vs Microsoft Authenticator
Invoice2go: Easy Invoice Maker
Invoice2go.com
App Store
$232.0K/mo
~$2.78M/yr · 6.0M installs
VS
Microsoft Authenticator
Microsoft Corporation
Google Play
$0/mo
~$0/yr · 218.3M installs
Revenue winner
Invoice2go: Easy Invoice Maker wins
+23197200% vs other
Installs winner
Microsoft Authenticator wins
+3528% vs other
MAU winner
Microsoft Authenticator wins
+388% vs other
Rating winner
Invoice2go: Easy Invoice Maker wins
+4% vs other
Why Invoice2go: Easy Invoice Maker is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Invoice2go: Easy Invoice Maker earns roughly 231972× more per month than Microsoft Authenticator - $232.0K vs $0.
- Subscription model. Invoice2go: Easy Invoice Maker runs a $9.99/mo subscription that compounds; Microsoft Authenticator relies on one-shot IAP or ads.
- More monetization surfaces. Invoice2go: Easy Invoice Maker runs 7 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Invoice2go: Easy Invoice Maker report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Invoice2go: Easy Invoice Maker
vs
Microsoft Authenticator
Monthly revenue (est.)?
$232.0K
◀
$0
Annual revenue (est.)
$2.78M
◀
$0
Lifetime installs (est.)
6.0M
▶
218.3M
Monthly active users (est.)?
716K
▶
3.5M
App Store rating
4.85★
◀
4.66★
Total ratings
55K
▶
2.6M
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
◀
No sub
IAP tiers detected
7 tiers
◀
0 tiers
- Category
- Business
- Price
- Free
- Released
- Aug 7, 2012
- Last updated
- Oct 8, 2025
- File size
- 179.7 MB
- Content rating
- 4+
- Version
- 11.168.0
- Languages
- Dutch, English, French, German, Italian, Spanish
- Category
- Business
- Price
- Free
- Released
- Jan 13, 2015
- Last updated
- May 5, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 6.2605.2973
- Languages
- -
Invoice2go: Easy Invoice Maker trajectory
Microsoft Authenticator trajectory
FAQ
Which makes more money, Invoice2go: Easy Invoice Maker or Microsoft Authenticator? v
Invoice2go: Easy Invoice Maker earns about $232.0K per month, while Microsoft Authenticator earns about $0. That is a ∞× revenue gap (~$232.0K more per month for Invoice2go: Easy Invoice Maker). Annual revenue: Invoice2go: Easy Invoice Maker ≈ $2.78M/year, Microsoft Authenticator ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Invoice2go: Easy Invoice Maker or Microsoft Authenticator? v
Microsoft Authenticator leads with about 218.3M estimated downloads vs 6.0M for Invoice2go: Easy Invoice Maker - a 36.3× gap. Invoice2go: Easy Invoice Maker's App Store downloads are estimated from 55K ratings × the standard 1:75 ratio. Microsoft Authenticator reports 100,000,000+ installs on Google Play.
Are Invoice2go: Easy Invoice Maker and Microsoft Authenticator in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Business category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Invoice2go: Easy Invoice Maker and Microsoft Authenticator offer? v
Invoice2go: Easy Invoice Maker: IAP range 7 tiers detected. Microsoft Authenticator: no IAP detected on the public listing. Invoice2go: Easy Invoice Maker runs a "Subscription (~$9.99/mo)" monetization model; Microsoft Authenticator runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Invoice2go: Easy Invoice Maker or Microsoft Authenticator? v
Invoice2go: Easy Invoice Maker edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: Invoice2go: Easy Invoice Maker 55K ratings, Microsoft Authenticator 111K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Invoice2go: Easy Invoice Maker vs Microsoft Authenticator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $232.0K for Invoice2go: Easy Invoice Maker and $0 for Microsoft Authenticator are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Business) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Invoice2go: Easy Invoice Maker or Microsoft Authenticator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.