KakaoTalk : Messenger vs Snapchat

KakaoTalk : Messenger

Kakao Corp.
Google Play
$3.12M/mo
~$37.39M/yr · 261.7M installs
VS

Snapchat

Snap Inc
Google Play
$24.91M/mo
~$298.87M/yr · 4.1B installs
Revenue winner Snapchat wins +699% vs other
Installs winner Snapchat wins +1462% vs other
MAU winner Snapchat wins +657% vs other
Rating winner Snapchat wins +61% vs other

Why Snapchat is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Snapchat earns roughly 8× more per month than KakaoTalk : Messenger - $24.91M vs $3.12M.
  2. Premium pricing. Snapchat charges $14.00/mo vs KakaoTalk : Messenger's $13.28/mo - higher ARPU per converted user.
  3. Bigger install base. Snapchat has ~4.1B lifetime installs vs KakaoTalk : Messenger's ~261.7M - 15.6× the funnel top.
  4. Better app store reviews. Snapchat sits at 4.20★ vs 2.61★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Snapchat report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

KakaoTalk : Messenger
vs
Snapchat
Monthly revenue (est.)?
$3.12M
$24.91M
Annual revenue (est.)
$37.39M
$298.87M
Lifetime installs (est.)
261.7M
4.1B
Monthly active users (est.)?
17.3M
130.8M
App Store rating
2.61★
4.20★
Total ratings
3.3M
39.4M
US grossing rank
-
=
-
Cheapest monthly sub
$13.28
$14.00
IAP tiers detected
0 tiers
=
0 tiers

KakaoTalk : Messenger

Kakao Corp.
Google Play
Category
Communication
Price
Free
Released
Aug 23, 2010
Last updated
Apr 20, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full KakaoTalk : Messenger report →

Snapchat

Snap Inc
Google Play
Category
Communication
Price
Free
Released
Oct 29, 2012
Last updated
May 5, 2026
File size
-
Content rating
Teen
Version
13.91.0.44
Languages
-
View full Snapchat report →

KakaoTalk : Messenger trajectory

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Snapchat trajectory

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FAQ

Which makes more money, KakaoTalk : Messenger or Snapchat? v
Snapchat earns about $24.91M per month, while KakaoTalk : Messenger earns about $3.12M. That is a 8.0× revenue gap (~$21.79M more per month for Snapchat). Annual revenue: KakaoTalk : Messenger ≈ $37.39M/year, Snapchat ≈ $298.87M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, KakaoTalk : Messenger or Snapchat? v
Snapchat leads with about 4.1B estimated downloads vs 261.7M for KakaoTalk : Messenger - a 15.6× gap. KakaoTalk : Messenger reports 100,000,000+ installs on Google Play. Snapchat reports 1,000,000,000+ installs on Google Play.
Are KakaoTalk : Messenger and Snapchat in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Communication category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do KakaoTalk : Messenger and Snapchat offer? v
KakaoTalk : Messenger: IAP range $0.49 - $359.99 per item. Snapchat: IAP range $0.49 - $399.99 per item. KakaoTalk : Messenger runs a "Subscription (~$13.28/mo)" monetization model; Snapchat runs "Subscription (~$14.00/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, KakaoTalk : Messenger or Snapchat? v
Snapchat edges ahead with ★ 4.2 vs ★ 2.6 (gap of 1.6 stars). Rating volume: KakaoTalk : Messenger 38K ratings, Snapchat 1.8M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these KakaoTalk : Messenger vs Snapchat revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.12M for KakaoTalk : Messenger and $24.91M for Snapchat are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Communication) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare KakaoTalk : Messenger or Snapchat to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.