Kik - Messaging & Chat App vs WhatsApp Business
Kik - Messaging & Chat App
MediaLab AI - Kik
Google Play
$1.88M/mo
~$22.51M/yr · 185.5M installs
VS
WhatsApp Business
WhatsApp LLC
Google Play
$7.43M/mo
~$89.11M/yr · 2.2B installs
Revenue winner
WhatsApp Business wins
+296% vs other
Installs winner
WhatsApp Business wins
+1081% vs other
MAU winner
WhatsApp Business wins
+482% vs other
Rating winner
WhatsApp Business wins
+69% vs other
Why WhatsApp Business is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- WhatsApp Business earns roughly 4× more per month than Kik - Messaging & Chat App - $7.43M vs $1.88M.
- Bigger install base. WhatsApp Business has ~2.2B lifetime installs vs Kik - Messaging & Chat App's ~185.5M - 11.8× the funnel top.
- Better app store reviews. WhatsApp Business sits at 4.65★ vs 2.75★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full WhatsApp Business report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Kik - Messaging & Chat App
vs
WhatsApp Business
Monthly revenue (est.)?
$1.88M
▶
$7.43M
Annual revenue (est.)
$22.51M
▶
$89.11M
Lifetime installs (est.)
185.5M
▶
2.2B
Monthly active users (est.)?
12.4M
▶
72.3M
App Store rating
2.75★
▶
4.65★
Total ratings
2.4M
▶
23.2M
US grossing rank
-
=
-
Cheapest monthly sub
$9.95
◀
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Communication
- Price
- Free
- Released
- Jun 25, 2010
- Last updated
- Jul 1, 2026
- File size
- -
- Content rating
- Mature 17+
- Version
- 17.17.1.34856
- Languages
- -
- Category
- Communication
- Price
- Free
- Released
- Jan 18, 2018
- Last updated
- Jun 27, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 2.26.25.75
- Languages
- -
Kik - Messaging & Chat App trajectory
WhatsApp Business trajectory
FAQ
Which makes more money, Kik - Messaging & Chat App or WhatsApp Business? v
WhatsApp Business earns about $7.43M per month, while Kik - Messaging & Chat App earns about $1.88M. That is a 4.0× revenue gap (~$5.55M more per month for WhatsApp Business). Annual revenue: Kik - Messaging & Chat App ≈ $22.51M/year, WhatsApp Business ≈ $89.11M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Kik - Messaging & Chat App or WhatsApp Business? v
WhatsApp Business leads with about 2.2B estimated downloads vs 185.5M for Kik - Messaging & Chat App - a 11.8× gap. Kik - Messaging & Chat App reports 100,000,000+ installs on Google Play. WhatsApp Business reports 1,000,000,000+ installs on Google Play.
Are Kik - Messaging & Chat App and WhatsApp Business in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Communication category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Kik - Messaging & Chat App and WhatsApp Business offer? v
Kik - Messaging & Chat App: IAP range $0.99 - $99.99 per item. WhatsApp Business: IAP range $0.29 - $2,799.99 per item. Kik - Messaging & Chat App runs a "Subscription (~$9.95/mo)" monetization model; WhatsApp Business runs "Free + IAP (tiers not exposed by store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Kik - Messaging & Chat App or WhatsApp Business? v
WhatsApp Business edges ahead with ★ 4.6 vs ★ 2.8 (gap of 1.9 stars). Rating volume: Kik - Messaging & Chat App 425K ratings, WhatsApp Business 56K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Kik - Messaging & Chat App vs WhatsApp Business revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.88M for Kik - Messaging & Chat App and $7.43M for WhatsApp Business are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Communication) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Kik - Messaging & Chat App or WhatsApp Business to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.