LEGO® DUPLO® MARVEL vs Official Life in the UK Test

LEGO® DUPLO® MARVEL

StoryToys Limited
App Store
$423.4K/mo
~$5.08M/yr · 45.8M installs
VS

Official Life in the UK Test

TSO (The Stationery Office)
App Store
$80/mo
~$958/yr · 500 installs
Revenue winner LEGO® DUPLO® MARVEL wins +529199% vs other
Installs winner LEGO® DUPLO® MARVEL wins +9165950% vs other
MAU winner LEGO® DUPLO® MARVEL wins +8476032% vs other
Rating winner LEGO® DUPLO® MARVEL wins +150% vs other

Why LEGO® DUPLO® MARVEL is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. LEGO® DUPLO® MARVEL earns roughly 5293× more per month than Official Life in the UK Test - $423.4K vs $80.
  2. Aggressive pricing. LEGO® DUPLO® MARVEL undercuts at $3.33/mo vs $9.99/mo - converts a higher % of free users.
  3. Bigger install base. LEGO® DUPLO® MARVEL has ~45.8M lifetime installs vs Official Life in the UK Test's ~500 - 91660.5× the funnel top.
  4. More monetization surfaces. LEGO® DUPLO® MARVEL runs 10 IAP tiers vs 1 - more chances to convert users at the right price.

→ Find more apps with this revenue gap · Full LEGO® DUPLO® MARVEL report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

LEGO® DUPLO® MARVEL
vs
Official Life in the UK Test
Monthly revenue (est.)?
$423.4K
◀
$80
Annual revenue (est.)
$5.08M
◀
$958
Lifetime installs (est.)
45.8M
◀
500
Monthly active users (est.)?
3.9M
◀
46.5
App Store rating
4.25★
◀
1.70★
Total ratings
306K
◀
10
US grossing rank
-
=
-
Cheapest monthly sub
$3.33
▶
$9.99
IAP tiers detected
10 tiers
◀
1 tiers

LEGO® DUPLO® MARVEL

StoryToys Limited
App Store
Category
Education
Price
Free
Released
Dec 8, 2021
Last updated
Jun 23, 2026
File size
536.2 MB
Content rating
4+
Version
22.2.1
Languages
Arabic, Czech, Danish, Dutch, English, Finnish +18 more
View full LEGO® DUPLO® MARVEL report →

Official Life in the UK Test

TSO (The Stationery Office)
App Store
Category
Education
Price
USD5.99
Released
Apr 12, 2013
Last updated
May 27, 2026
File size
149.8 MB
Content rating
4+
Version
2.9.3
Languages
English
View full Official Life in the UK Test report →

LEGO® DUPLO® MARVEL trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Official Life in the UK Test trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Related app pages

LEGO® DUPLO® MARVEL App Store page →Official Life in the UK Test App Store page →

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Compare another pair

FAQ

Which makes more money, LEGO® DUPLO® MARVEL or Official Life in the UK Test? v
LEGO® DUPLO® MARVEL earns about $423.4K per month, while Official Life in the UK Test earns about $80. That is a 5293.0× revenue gap (~$423.4K more per month for LEGO® DUPLO® MARVEL). Annual revenue: LEGO® DUPLO® MARVEL ≈ $5.08M/year, Official Life in the UK Test ≈ $958/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, LEGO® DUPLO® MARVEL or Official Life in the UK Test? v
LEGO® DUPLO® MARVEL leads with about 45.8M estimated downloads vs 500 for Official Life in the UK Test - a 91660.5× gap. LEGO® DUPLO® MARVEL's App Store downloads are estimated from 306K ratings × the standard 1:75 ratio. Official Life in the UK Test's App Store downloads are estimated from 10 ratings.
Are LEGO® DUPLO® MARVEL and Official Life in the UK Test in the same App Store category and competing for the same money? v
Yes - both apps sit in the Education category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do LEGO® DUPLO® MARVEL and Official Life in the UK Test offer? v
LEGO® DUPLO® MARVEL: IAP range 10 tiers detected. Official Life in the UK Test: IAP range 1 tiers detected. LEGO® DUPLO® MARVEL runs a "Subscription (~$3.33/mo)" monetization model; Official Life in the UK Test runs "Paid app ($5.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, LEGO® DUPLO® MARVEL or Official Life in the UK Test? v
LEGO® DUPLO® MARVEL edges ahead with ★ 4.3 vs ★ 1.7 (gap of 2.6 stars). Rating volume: LEGO® DUPLO® MARVEL 306K ratings, Official Life in the UK Test 10 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these LEGO® DUPLO® MARVEL vs Official Life in the UK Test revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $423.4K for LEGO® DUPLO® MARVEL and $80 for Official Life in the UK Test are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Education) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare LEGO® DUPLO® MARVEL or Official Life in the UK Test to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.