ALO vs M&S - Fashion, Food & Homeware
ALO
AloYoga
App Store
$0/mo
~$0/yr · 22.4M installs
VS
M&S - Fashion, Food & Homeware
Marks and Spencer plc
App Store
$0/mo
~$0/yr · 289K installs
Revenue winnerTied
Installs winner
ALO wins
+7665% vs other
MAU winner
ALO wins
+7707% vs other
Rating winner
ALO wins
+2% vs other
Why ALO is winning
Top 1 reasons - backed by the public App Store / Play Store numbers.
- Bigger install base. ALO has ~22.4M lifetime installs vs M&S - Fashion, Food & Homeware's ~289K - 77.7× the funnel top.
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
ALO
vs
M&S - Fashion, Food & Homeware
Monthly revenue (est.)?
$0
=
$0
Annual revenue (est.)
$0
=
$0
Lifetime installs (est.)
22.4M
◀
289K
Monthly active users (est.)?
4.1M
◀
53K
App Store rating
4.93★
◀
4.81★
Total ratings
150K
◀
4K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Shopping
- Price
- Free
- Released
- Apr 10, 2020
- Last updated
- Apr 28, 2026
- File size
- 79.6 MB
- Content rating
- 4+
- Version
- 3.6.1
- Languages
- English
- Category
- Shopping
- Price
- Free
- Released
- Jul 3, 2012
- Last updated
- Apr 24, 2026
- File size
- 132.1 MB
- Content rating
- 12+
- Version
- 8.60.1
- Languages
- English
ALO trajectory
M&S - Fashion, Food & Homeware trajectory
FAQ
Which makes more money, ALO or M&S - Fashion, Food & Homeware? v
M&S - Fashion, Food & Homeware earns about $0 per month, while ALO earns about $0. That is a ∞× revenue gap. Annual revenue: ALO ≈ $0/year, M&S - Fashion, Food & Homeware ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, ALO or M&S - Fashion, Food & Homeware? v
ALO leads with about 22.4M estimated downloads vs 289K for M&S - Fashion, Food & Homeware - a 77.7× gap. ALO's App Store downloads are estimated from 150K ratings × the standard 1:75 ratio. M&S - Fashion, Food & Homeware's App Store downloads are estimated from 4K ratings.
Are ALO and M&S - Fashion, Food & Homeware in the same App Store category and competing for the same money? v
Yes - both apps sit in the Shopping category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do ALO and M&S - Fashion, Food & Homeware have in-app purchases? v
ALO does not appear to offer in-app purchases on its public listing. M&S - Fashion, Food & Homeware does not appear to offer in-app purchases. Monetization model: ALO runs "No App Store revenue (monetizes off-store)", M&S - Fashion, Food & Homeware runs "No App Store revenue (monetizes off-store)".
Which has better ratings, ALO or M&S - Fashion, Food & Homeware? v
ALO edges ahead with ★ 4.9 vs ★ 4.8 (gap of 0.1 stars). Rating volume: ALO 150K ratings, M&S - Fashion, Food & Homeware 4K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these ALO vs M&S - Fashion, Food & Homeware revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for ALO and $0 for M&S - Fashion, Food & Homeware are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Shopping) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare ALO or M&S - Fashion, Food & Homeware to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.