M&S - Fashion, Food & Homeware vs GU US - Clothes Shopping
M&S - Fashion, Food & Homeware
Marks and Spencer plc
App Store
$0/mo
~$0/yr · 289K installs
VS
GU US - Clothes Shopping
GU.CO.,LTD.
Google Play
$0/mo
~$0/yr · 16.8M installs
Revenue winnerTied
Installs winner
GU US - Clothes Shopping wins
+5701% vs other
MAU winner
GU US - Clothes Shopping wins
+1634% vs other
Rating winner
M&S - Fashion, Food & Homeware wins
+1% vs other
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
M&S - Fashion, Food & Homeware
vs
GU US - Clothes Shopping
Monthly revenue (est.)?
$0
=
$0
Annual revenue (est.)
$0
=
$0
Lifetime installs (est.)
289K
▶
16.8M
Monthly active users (est.)?
53K
▶
922K
App Store rating
4.81★
◀
4.78★
Total ratings
4K
▶
38K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Shopping
- Price
- Free
- Released
- Jul 3, 2012
- Last updated
- Apr 24, 2026
- File size
- 132.1 MB
- Content rating
- 12+
- Version
- 8.60.1
- Languages
- English
- Category
- Shopping
- Price
- Free
- Released
- Feb 29, 2012
- Last updated
- Apr 8, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 26.4.0
- Languages
- -
M&S - Fashion, Food & Homeware trajectory
GU US - Clothes Shopping trajectory
FAQ
Which makes more money, M&S - Fashion, Food & Homeware or GU US - Clothes Shopping? v
GU US - Clothes Shopping earns about $0 per month, while M&S - Fashion, Food & Homeware earns about $0. That is a ∞× revenue gap. Annual revenue: M&S - Fashion, Food & Homeware ≈ $0/year, GU US - Clothes Shopping ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, M&S - Fashion, Food & Homeware or GU US - Clothes Shopping? v
GU US - Clothes Shopping leads with about 16.8M estimated downloads vs 289K for M&S - Fashion, Food & Homeware - a 58.0× gap. M&S - Fashion, Food & Homeware's App Store downloads are estimated from 4K ratings × the standard 1:75 ratio. GU US - Clothes Shopping reports 10,000,000+ installs on Google Play.
Are M&S - Fashion, Food & Homeware and GU US - Clothes Shopping in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Shopping category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do M&S - Fashion, Food & Homeware and GU US - Clothes Shopping have in-app purchases? v
M&S - Fashion, Food & Homeware does not appear to offer in-app purchases on its public listing. GU US - Clothes Shopping does not appear to offer in-app purchases. Monetization model: M&S - Fashion, Food & Homeware runs "No App Store revenue (monetizes off-store)", GU US - Clothes Shopping runs "No App Store revenue (monetizes off-store)".
Which has better ratings, M&S - Fashion, Food & Homeware or GU US - Clothes Shopping? v
M&S - Fashion, Food & Homeware edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: M&S - Fashion, Food & Homeware 4K ratings, GU US - Clothes Shopping 18 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these M&S - Fashion, Food & Homeware vs GU US - Clothes Shopping revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for M&S - Fashion, Food & Homeware and $0 for GU US - Clothes Shopping are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Shopping) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare M&S - Fashion, Food & Homeware or GU US - Clothes Shopping to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.