M&S - Fashion, Food & Homeware vs Publi24

M&S - Fashion, Food & Homeware

Marks and Spencer plc
App Store
$0/mo
~$0/yr · 289K installs
VS

Publi24

Publi24 Digital SRL
App Store
$569/mo
~$6.8K/yr · 10K installs
Revenue winner Publi24 wins +56900% vs other
Installs winner M&S - Fashion, Food & Homeware wins +2894% vs other
MAU winner M&S - Fashion, Food & Homeware wins +2894% vs other
Rating winner Publi24 wins +1% vs other

Why Publi24 is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Publi24 earns roughly 569× more per month than M&S - Fashion, Food & Homeware - $569 vs $0.
  2. More monetization surfaces. Publi24 runs 6 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Publi24 report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

M&S - Fashion, Food & Homeware
vs
Publi24
Monthly revenue (est.)?
$0
$569
Annual revenue (est.)
$0
$6.8K
Lifetime installs (est.)
289K
10K
Monthly active users (est.)?
53K
2K
App Store rating
4.81★
4.84★
Total ratings
4K
193
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
6 tiers

M&S - Fashion, Food & Homeware

Marks and Spencer plc
App Store
Category
Shopping
Price
Free
Released
Jul 3, 2012
Last updated
Apr 24, 2026
File size
132.1 MB
Content rating
12+
Version
8.60.1
Languages
English
View full M&S - Fashion, Food & Homeware report →

Publi24

Publi24 Digital SRL
App Store
Category
Shopping
Price
Free
Released
Oct 18, 2013
Last updated
Apr 24, 2026
File size
53.4 MB
Content rating
4+
Version
9.0.12
Languages
English
View full Publi24 report →

M&S - Fashion, Food & Homeware trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Publi24 trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, M&S - Fashion, Food & Homeware or Publi24? v
Publi24 earns about $569 per month, while M&S - Fashion, Food & Homeware earns about $0. That is a ∞× revenue gap (~$569 more per month for Publi24). Annual revenue: M&S - Fashion, Food & Homeware ≈ $0/year, Publi24 ≈ $6.8K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, M&S - Fashion, Food & Homeware or Publi24? v
M&S - Fashion, Food & Homeware leads with about 289K estimated downloads vs 10K for Publi24 - a 29.9× gap. M&S - Fashion, Food & Homeware's App Store downloads are estimated from 4K ratings × the standard 1:75 ratio. Publi24's App Store downloads are estimated from 192 ratings.
Are M&S - Fashion, Food & Homeware and Publi24 in the same App Store category and competing for the same money? v
Yes - both apps sit in the Shopping category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do M&S - Fashion, Food & Homeware and Publi24 offer? v
M&S - Fashion, Food & Homeware: no IAP detected on the public listing. Publi24: IAP range 6 tiers detected. M&S - Fashion, Food & Homeware runs a "No App Store revenue (monetizes off-store)" monetization model; Publi24 runs "Free + one-time IAP (6 tiers)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, M&S - Fashion, Food & Homeware or Publi24? v
Publi24 edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: M&S - Fashion, Food & Homeware 4K ratings, Publi24 192 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these M&S - Fashion, Food & Homeware vs Publi24 revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for M&S - Fashion, Food & Homeware and $569 for Publi24 are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Shopping) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare M&S - Fashion, Food & Homeware or Publi24 to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.