Mela - Recipe Manager vs Starbucks Secret Menu Plus

Mela - Recipe Manager

Silvio Rizzi
App Store
$4.1K/mo
~$49.7K/yr · 42K installs
VS

Starbucks Secret Menu Plus

Anthem Ventures LLC
App Store
$48.6K/mo
~$583.1K/yr · 1.7M installs
Revenue winner Starbucks Secret Menu Plus wins +1074% vs other
Installs winner Starbucks Secret Menu Plus wins +3914% vs other
MAU winner Starbucks Secret Menu Plus wins +4677% vs other
Rating winner Starbucks Secret Menu Plus wins +2% vs other

Why Starbucks Secret Menu Plus is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Starbucks Secret Menu Plus earns roughly 12× more per month than Mela - Recipe Manager - $48.6K vs $4.1K.
  2. Aggressive pricing. Starbucks Secret Menu Plus undercuts at $7.50/mo vs $30.37/mo - converts a higher % of free users.
  3. Bigger install base. Starbucks Secret Menu Plus has ~1.7M lifetime installs vs Mela - Recipe Manager's ~42K - 40.1× the funnel top.

→ Find more apps with this revenue gap · Full Starbucks Secret Menu Plus report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Mela - Recipe Manager
vs
Starbucks Secret Menu Plus
Monthly revenue (est.)?
$4.1K
▶
$48.6K
Annual revenue (est.)
$49.7K
▶
$583.1K
Lifetime installs (est.)
42K
▶
1.7M
Monthly active users (est.)?
4K
▶
201K
App Store rating
4.65★
▶
4.74★
Total ratings
843
▶
15K
US grossing rank
-
=
-
Cheapest monthly sub
$30.37
◀
$7.50
IAP tiers detected
1 tiers
▶
2 tiers

Mela - Recipe Manager

Silvio Rizzi
App Store
Category
Food & Drink
Price
Free
Released
Aug 15, 2021
Last updated
Jun 8, 2025
File size
21.8 MB
Content rating
17+
Version
2.6.2
Languages
English, French, German, Italian
View full Mela - Recipe Manager report →

Starbucks Secret Menu Plus

Anthem Ventures LLC
App Store
Category
Food & Drink
Price
Free
Released
Feb 13, 2021
Last updated
Feb 17, 2026
File size
48.8 MB
Content rating
4+
Version
4.2
Languages
English
View full Starbucks Secret Menu Plus report →

Mela - Recipe Manager trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Starbucks Secret Menu Plus trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Related app pages

Mela - Recipe Manager App Store page →Starbucks Secret Menu Plus App Store page →

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Compare another pair

FAQ

Which makes more money, Mela - Recipe Manager or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus earns about $48.6K per month, while Mela - Recipe Manager earns about $4.1K. That is a 11.7× revenue gap (~$44.5K more per month for Starbucks Secret Menu Plus). Annual revenue: Mela - Recipe Manager ≈ $49.7K/year, Starbucks Secret Menu Plus ≈ $583.1K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Mela - Recipe Manager or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus leads with about 1.7M estimated downloads vs 42K for Mela - Recipe Manager - a 40.1× gap. Mela - Recipe Manager's App Store downloads are estimated from 842 ratings × the standard 1:75 ratio. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings.
Are Mela - Recipe Manager and Starbucks Secret Menu Plus in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Mela - Recipe Manager and Starbucks Secret Menu Plus offer? v
Mela - Recipe Manager: IAP range 1 tiers detected. Starbucks Secret Menu Plus: IAP range 2 tiers detected. Mela - Recipe Manager runs a "Subscription (~$30.37/mo)" monetization model; Starbucks Secret Menu Plus runs "Subscription (~$7.50/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Mela - Recipe Manager or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Mela - Recipe Manager 842 ratings, Starbucks Secret Menu Plus 15K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Mela - Recipe Manager vs Starbucks Secret Menu Plus revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.1K for Mela - Recipe Manager and $48.6K for Starbucks Secret Menu Plus are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Mela - Recipe Manager or Starbucks Secret Menu Plus to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.