Microsoft Authenticator vs Sparkle

Microsoft Authenticator

Microsoft Corporation
Google Play
$0/mo
~$0/yr · 218.5M installs
VS

Sparkle

Joselito Bacolod
Google Play
$4/mo
~$51/yr · 261 installs
Revenue winner Sparkle wins +400% vs other
Installs winner Microsoft Authenticator wins +83702921% vs other
MAU winner Microsoft Authenticator wins +11957474% vs other
Rating winner Microsoft Authenticator wins +466% vs other

Why Sparkle is winning

Top 1 reasons - backed by the public App Store / Play Store numbers.

  1. Sparkle earns roughly 4× more per month than Microsoft Authenticator - $4 vs $0.

Find more apps with this revenue gap · Full Sparkle report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Microsoft Authenticator
vs
Sparkle
Monthly revenue (est.)?
$0
$4
Annual revenue (est.)
$0
$51
Lifetime installs (est.)
218.5M
261
Monthly active users (est.)?
3.5M
29.232
App Store rating
4.66★
-
Total ratings
2.6M
0
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers

Microsoft Authenticator

Microsoft Corporation
Google Play
Category
Business
Price
Free
Released
Jan 13, 2015
Last updated
May 5, 2026
File size
-
Content rating
Everyone
Version
6.2605.2973
Languages
-
View full Microsoft Authenticator report →

Sparkle

Joselito Bacolod
Google Play
Category
Business
Price
Free
Released
Dec 13, 2025
Last updated
Dec 31, 2025
File size
-
Content rating
Everyone
Version
2.2.0
Languages
-
View full Sparkle report →

Microsoft Authenticator trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Sparkle trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Microsoft Authenticator or Sparkle? v
Sparkle earns about $4 per month, while Microsoft Authenticator earns about $0. That is a ∞× revenue gap (~$4 more per month for Sparkle). Annual revenue: Microsoft Authenticator ≈ $0/year, Sparkle ≈ $51/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Microsoft Authenticator or Sparkle? v
Microsoft Authenticator leads with about 218.5M estimated downloads vs 261 for Sparkle - a 837030.2× gap. Microsoft Authenticator reports 100,000,000+ installs on Google Play. Sparkle reports 100+ installs on Google Play.
Are Microsoft Authenticator and Sparkle in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Business category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Microsoft Authenticator and Sparkle offer? v
Microsoft Authenticator: no IAP detected on the public listing. Sparkle: IAP range $3.99 per item. Microsoft Authenticator runs a "No App Store revenue (monetizes off-store)" monetization model; Sparkle runs "Free + IAP (tiers not exposed by store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Microsoft Authenticator or Sparkle? v
Microsoft Authenticator edges ahead with a higher overall score (gap of 4.7 stars). Rating volume: Microsoft Authenticator 111K ratings, Sparkle 0 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Microsoft Authenticator vs Sparkle revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Microsoft Authenticator and $4 for Sparkle are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Business) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Microsoft Authenticator or Sparkle to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.