Moonpig: Birthday Cards vs Coles
Moonpig: Birthday Cards
Moonpig.com
App Store
$0/mo
~$0/yr · 572K installs
VS
Coles
Coles Supermarkets Australia Pty Ltd
Google Play
$0/mo
~$0/yr · 3.7M installs
Revenue winnerTied
Installs winner
Coles wins
+547% vs other
MAU winner
Coles wins
+192% vs other
Rating winner
Moonpig: Birthday Cards wins
+38% vs other
Why Moonpig: Birthday Cards is winning
Top 1 reasons - backed by the public App Store / Play Store numbers.
- Better app store reviews. Moonpig: Birthday Cards sits at 4.83★ vs 3.50★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Moonpig: Birthday Cards report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$0
=
$0
Annual revenue (est.)
$0
=
$0
Lifetime installs (est.)
572K
▶
3.7M
Monthly active users (est.)?
105K
▶
307K
App Store rating
4.83★
◀
3.50★
Total ratings
7K
▶
29K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Shopping
- Price
- Free
- Released
- Apr 28, 2017
- Last updated
- Jun 29, 2026
- File size
- 174.3 MB
- Content rating
- 12+
- Version
- 9.52.0
- Languages
- Dutch, English
- Category
- Shopping
- Price
- Free
- Released
- Jun 7, 2012
- Last updated
- Jun 24, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 6.81.0
- Languages
- -
Moonpig: Birthday Cards trajectory
Coles trajectory
FAQ
Which makes more money, Moonpig: Birthday Cards or Coles? v
Coles earns about $0 per month, while Moonpig: Birthday Cards earns about $0. That is a ∞× revenue gap. Annual revenue: Moonpig: Birthday Cards ≈ $0/year, Coles ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Moonpig: Birthday Cards or Coles? v
Coles leads with about 3.7M estimated downloads vs 572K for Moonpig: Birthday Cards - a 6.5× gap. Moonpig: Birthday Cards's App Store downloads are estimated from 7K ratings × the standard 1:75 ratio. Coles reports 1,000,000+ installs on Google Play.
Are Moonpig: Birthday Cards and Coles in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Shopping category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do Moonpig: Birthday Cards and Coles have in-app purchases? v
Moonpig: Birthday Cards does not appear to offer in-app purchases on its public listing. Coles does not appear to offer in-app purchases. Monetization model: Moonpig: Birthday Cards runs "No App Store revenue (monetizes off-store)", Coles runs "No App Store revenue (monetizes off-store)".
Which has better ratings, Moonpig: Birthday Cards or Coles? v
Moonpig: Birthday Cards edges ahead with ★ 4.8 vs ★ 3.5 (gap of 1.3 stars). Rating volume: Moonpig: Birthday Cards 7K ratings, Coles 54 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Moonpig: Birthday Cards vs Coles revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Moonpig: Birthday Cards and $0 for Coles are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Shopping) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Moonpig: Birthday Cards or Coles to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
