My Loja Store - Point of Sale vs Microsoft Authenticator
My Loja Store - Point of Sale
Bruno Salmito
App Store
$615/mo
~$7.4K/yr · 11K installs
VS
Microsoft Authenticator
Microsoft Corporation
Google Play
$0/mo
~$0/yr · 218.3M installs
Revenue winner
My Loja Store - Point of Sale wins
+61500% vs other
Installs winner
Microsoft Authenticator wins
+2059390% vs other
MAU winner
Microsoft Authenticator wins
+274499% vs other
Rating winner
My Loja Store - Point of Sale wins
+5% vs other
Why My Loja Store - Point of Sale is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- My Loja Store - Point of Sale earns roughly 615× more per month than Microsoft Authenticator - $615 vs $0.
- Subscription model. My Loja Store - Point of Sale runs a $2.99/mo subscription that compounds; Microsoft Authenticator relies on one-shot IAP or ads.
- More monetization surfaces. My Loja Store - Point of Sale runs 3 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full My Loja Store - Point of Sale report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
My Loja Store - Point of Sale
vs
Microsoft Authenticator
Monthly revenue (est.)?
$615
◀
$0
Annual revenue (est.)
$7.4K
◀
$0
Lifetime installs (est.)
11K
▶
218.3M
Monthly active users (est.)?
1K
▶
3.5M
App Store rating
4.88★
◀
4.66★
Total ratings
212
▶
2.6M
US grossing rank
-
=
-
Cheapest monthly sub
$2.99
◀
No sub
IAP tiers detected
3 tiers
◀
0 tiers
- Category
- Business
- Price
- Free
- Released
- Nov 9, 2018
- Last updated
- Apr 11, 2026
- File size
- 88.5 MB
- Content rating
- 4+
- Version
- 3.35
- Languages
- English, Portuguese, Spanish
- Category
- Business
- Price
- Free
- Released
- Jan 13, 2015
- Last updated
- May 5, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 6.2605.2973
- Languages
- -
My Loja Store - Point of Sale trajectory
Microsoft Authenticator trajectory
FAQ
Which makes more money, My Loja Store - Point of Sale or Microsoft Authenticator? v
My Loja Store - Point of Sale earns about $615 per month, while Microsoft Authenticator earns about $0. That is a ∞× revenue gap (~$615 more per month for My Loja Store - Point of Sale). Annual revenue: My Loja Store - Point of Sale ≈ $7.4K/year, Microsoft Authenticator ≈ $0/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, My Loja Store - Point of Sale or Microsoft Authenticator? v
Microsoft Authenticator leads with about 218.3M estimated downloads vs 11K for My Loja Store - Point of Sale - a 20594.9× gap. My Loja Store - Point of Sale's App Store downloads are estimated from 212 ratings × the standard 1:75 ratio. Microsoft Authenticator reports 100,000,000+ installs on Google Play.
Are My Loja Store - Point of Sale and Microsoft Authenticator in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Business category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do My Loja Store - Point of Sale and Microsoft Authenticator offer? v
My Loja Store - Point of Sale: IAP range 3 tiers detected. Microsoft Authenticator: no IAP detected on the public listing. My Loja Store - Point of Sale runs a "Subscription (~$14.99/mo)" monetization model; Microsoft Authenticator runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, My Loja Store - Point of Sale or Microsoft Authenticator? v
My Loja Store - Point of Sale edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: My Loja Store - Point of Sale 212 ratings, Microsoft Authenticator 111K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these My Loja Store - Point of Sale vs Microsoft Authenticator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $615 for My Loja Store - Point of Sale and $0 for Microsoft Authenticator are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Business) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare My Loja Store - Point of Sale or Microsoft Authenticator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.