Noom Weight Loss, Food Tracker vs Fitbit

Noom Weight Loss, Food Tracker

Noom, Inc.
App Store
$4.08M/mo
~$49.02M/yr · 38.9M installs
VS

Fitbit

Google LLC
Google Play
$4.66M/mo
~$55.96M/yr · 253.3M installs
Revenue winner Fitbit wins +14% vs other
Installs winner Fitbit wins +551% vs other
MAU winner Noom Weight Loss, Food Tracker wins +39% vs other
Rating winner Noom Weight Loss, Food Tracker wins +13% vs other

Why Fitbit is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Premium pricing. Fitbit charges $28.27/mo vs Noom Weight Loss, Food Tracker's $9.99/mo - higher ARPU per converted user.
  2. Bigger install base. Fitbit has ~253.3M lifetime installs vs Noom Weight Loss, Food Tracker's ~38.9M - 6.5× the funnel top.

Find more apps with this revenue gap · Full Fitbit report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Noom Weight Loss, Food Tracker
vs
Fitbit
Monthly revenue (est.)?
$4.08M
$4.66M
Annual revenue (est.)
$49.02M
$55.96M
Lifetime installs (est.)
38.9M
253.3M
Monthly active users (est.)?
8.4M
6.1M
App Store rating
4.70★
4.15★
Total ratings
864K
1.3M
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
$28.27
IAP tiers detected
2 tiers
0 tiers

Noom Weight Loss, Food Tracker

Noom, Inc.
App Store
Category
Health & Fitness
Price
Free
Released
May 9, 2013
Last updated
May 6, 2026
File size
558.0 MB
Content rating
17+
Version
14.16.0
Languages
English, German, Korean, Spanish
View full Noom Weight Loss, Food Tracker report →

Fitbit

Google LLC
Google Play
Category
Health & Fitness
Price
Free
Released
Mar 16, 2012
Last updated
May 7, 2026
File size
-
Content rating
Everyone
Version
VARY
Languages
-
View full Fitbit report →

Noom Weight Loss, Food Tracker trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Fitbit trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Noom Weight Loss, Food Tracker or Fitbit? v
Fitbit earns about $4.66M per month, while Noom Weight Loss, Food Tracker earns about $4.08M. That is a 1.1× revenue gap (~$578.1K more per month for Fitbit). Annual revenue: Noom Weight Loss, Food Tracker ≈ $49.02M/year, Fitbit ≈ $55.96M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Noom Weight Loss, Food Tracker or Fitbit? v
Fitbit leads with about 253.3M estimated downloads vs 38.9M for Noom Weight Loss, Food Tracker - a 6.5× gap. Noom Weight Loss, Food Tracker's App Store downloads are estimated from 864K ratings × the standard 1:75 ratio. Fitbit reports 100,000,000+ installs on Google Play.
Are Noom Weight Loss, Food Tracker and Fitbit in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Noom Weight Loss, Food Tracker and Fitbit offer? v
Noom Weight Loss, Food Tracker: IAP range 2 tiers detected. Fitbit: IAP range $7.99 - $99.99 per item. Noom Weight Loss, Food Tracker runs a "Subscription (~$9.99/mo, fitness-sub)" monetization model; Fitbit runs "Subscription (~$28.27/mo, wellness)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Noom Weight Loss, Food Tracker or Fitbit? v
Noom Weight Loss, Food Tracker edges ahead with ★ 4.7 vs ★ 4.1 (gap of 0.5 stars). Rating volume: Noom Weight Loss, Food Tracker 864K ratings, Fitbit 245K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Noom Weight Loss, Food Tracker vs Fitbit revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.08M for Noom Weight Loss, Food Tracker and $4.66M for Fitbit are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Noom Weight Loss, Food Tracker or Fitbit to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.