NordVPN - fast VPN for privacy vs TP-Link Deco
NordVPN - fast VPN for privacy
Nord Security
Google Play
$1.32M/mo
~$15.79M/yr · 115.1M installs
VS
TP-Link Deco
TP-LINK SYSTEMS INC.
Google Play
$116.2K/mo
~$1.39M/yr · 11.1M installs
Revenue winner
NordVPN - fast VPN for privacy wins
+1032% vs other
Installs winner
NordVPN - fast VPN for privacy wins
+937% vs other
MAU winner
NordVPN - fast VPN for privacy wins
+315% vs other
Rating winner
TP-Link Deco wins
+3% vs other
Why NordVPN - fast VPN for privacy is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- NordVPN - fast VPN for privacy earns roughly 11× more per month than TP-Link Deco - $1.32M vs $116.2K.
- Premium pricing. NordVPN - fast VPN for privacy charges $24.45/mo vs TP-Link Deco's $21.87/mo - higher ARPU per converted user.
- Bigger install base. NordVPN - fast VPN for privacy has ~115.1M lifetime installs vs TP-Link Deco's ~11.1M - 10.4× the funnel top.
→ Find more apps with this revenue gap · Full NordVPN - fast VPN for privacy report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
NordVPN - fast VPN for privacy
vs
TP-Link Deco
Monthly revenue (est.)?
$1.32M
◀
$116.2K
Annual revenue (est.)
$15.79M
◀
$1.39M
Lifetime installs (est.)
115.1M
◀
11.1M
Monthly active users (est.)?
1.6M
◀
389K
App Store rating
4.57★
▶
4.70★
Total ratings
1.3M
◀
234K
US grossing rank
-
=
-
Cheapest monthly sub
$24.45
◀
$21.87
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Tools
- Price
- Free
- Released
- May 16, 2016
- Last updated
- May 7, 2026
- File size
- -
- Content rating
- Everyone
- Version
- VARY
- Languages
- -
- Category
- Tools
- Price
- Free
- Released
- Apr 10, 2017
- Last updated
- May 7, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 3.10.175
- Languages
- -
NordVPN - fast VPN for privacy trajectory
TP-Link Deco trajectory
FAQ
Which makes more money, NordVPN - fast VPN for privacy or TP-Link Deco? v
NordVPN - fast VPN for privacy earns about $1.32M per month, while TP-Link Deco earns about $116.2K. That is a 11.3× revenue gap (~$1.20M more per month for NordVPN - fast VPN for privacy). Annual revenue: NordVPN - fast VPN for privacy ≈ $15.79M/year, TP-Link Deco ≈ $1.39M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, NordVPN - fast VPN for privacy or TP-Link Deco? v
NordVPN - fast VPN for privacy leads with about 115.1M estimated downloads vs 11.1M for TP-Link Deco - a 10.4× gap. NordVPN - fast VPN for privacy reports 100,000,000+ installs on Google Play. TP-Link Deco reports 10,000,000+ installs on Google Play.
Are NordVPN - fast VPN for privacy and TP-Link Deco in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Tools category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do NordVPN - fast VPN for privacy and TP-Link Deco offer? v
NordVPN - fast VPN for privacy: IAP range $2.99 - $199.99 per item. TP-Link Deco: IAP range $2.99 - $159.99 per item. NordVPN - fast VPN for privacy runs a "Subscription (~$24.45/mo, security)" monetization model; TP-Link Deco runs "Subscription (~$21.87/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, NordVPN - fast VPN for privacy or TP-Link Deco? v
TP-Link Deco edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.1 stars). Rating volume: NordVPN - fast VPN for privacy 59K ratings, TP-Link Deco 11K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these NordVPN - fast VPN for privacy vs TP-Link Deco revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.32M for NordVPN - fast VPN for privacy and $116.2K for TP-Link Deco are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Tools) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare NordVPN - fast VPN for privacy or TP-Link Deco to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.