Nykaa - Makeup/Beauty Shopping vs AliExpress - Shopping App
Nykaa - Makeup/Beauty Shopping
FSN E-COMMERCE VENTURES PRIVATE LIMITED
App Store
$0/mo
~$0/yr · 132K installs
VS
AliExpress - Shopping App
Alibaba Mobile
Google Play
$5.45M/mo
~$65.39M/yr · 865.8M installs
Revenue winner
AliExpress - Shopping App wins
+544877600% vs other
Installs winner
AliExpress - Shopping App wins
+656224% vs other
MAU winner
AliExpress - Shopping App wins
+51521% vs other
Rating winner
Nykaa - Makeup/Beauty Shopping wins
+1% vs other
Why AliExpress - Shopping App is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- AliExpress - Shopping App earns roughly 5448776× more per month than Nykaa - Makeup/Beauty Shopping - $5.45M vs $0.
- Subscription model. AliExpress - Shopping App runs a $10.00/mo subscription that compounds; Nykaa - Makeup/Beauty Shopping relies on one-shot IAP or ads.
- Bigger install base. AliExpress - Shopping App has ~865.8M lifetime installs vs Nykaa - Makeup/Beauty Shopping's ~132K - 6563.2× the funnel top.
→ Find more apps with this revenue gap · Full AliExpress - Shopping App report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Nykaa - Makeup/Beauty Shopping
vs
AliExpress - Shopping App
Monthly revenue (est.)?
$0
▶
$5.45M
Annual revenue (est.)
$0
▶
$65.39M
Lifetime installs (est.)
132K
▶
865.8M
Monthly active users (est.)?
23K
▶
12.1M
App Store rating
4.38★
◀
4.33★
Total ratings
2K
▶
16.3M
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$10.00
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Shopping
- Price
- Free
- Released
- Aug 5, 2015
- Last updated
- Jun 30, 2026
- File size
- 179.7 MB
- Content rating
- 12+
- Version
- 5.1.9
- Languages
- English
- Category
- Shopping
- Price
- Free
- Released
- Sep 27, 2012
- Last updated
- Jul 1, 2026
- File size
- -
- Content rating
- Teen
- Version
- 8.164.1
- Languages
- -
Nykaa - Makeup/Beauty Shopping trajectory
AliExpress - Shopping App trajectory
FAQ
Which makes more money, Nykaa - Makeup/Beauty Shopping or AliExpress - Shopping App? v
AliExpress - Shopping App earns about $5.45M per month, while Nykaa - Makeup/Beauty Shopping earns about $0. That is a ∞× revenue gap (~$5.45M more per month for AliExpress - Shopping App). Annual revenue: Nykaa - Makeup/Beauty Shopping ≈ $0/year, AliExpress - Shopping App ≈ $65.39M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Nykaa - Makeup/Beauty Shopping or AliExpress - Shopping App? v
AliExpress - Shopping App leads with about 865.8M estimated downloads vs 132K for Nykaa - Makeup/Beauty Shopping - a 6563.2× gap. Nykaa - Makeup/Beauty Shopping's App Store downloads are estimated from 2K ratings × the standard 1:75 ratio. AliExpress - Shopping App reports 500,000,000+ installs on Google Play.
Are Nykaa - Makeup/Beauty Shopping and AliExpress - Shopping App in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Shopping category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do Nykaa - Makeup/Beauty Shopping and AliExpress - Shopping App have in-app purchases? v
Nykaa - Makeup/Beauty Shopping does not appear to offer in-app purchases on its public listing. AliExpress - Shopping App does not appear to offer in-app purchases. Monetization model: Nykaa - Makeup/Beauty Shopping runs "No App Store revenue (monetizes off-store)", AliExpress - Shopping App runs "Subscription (~$10.00/mo, security)".
Which has better ratings, Nykaa - Makeup/Beauty Shopping or AliExpress - Shopping App? v
Nykaa - Makeup/Beauty Shopping edges ahead with ★ 4.4 vs ★ 4.3 (gap of 0.0 stars). Rating volume: Nykaa - Makeup/Beauty Shopping 2K ratings, AliExpress - Shopping App 211K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Nykaa - Makeup/Beauty Shopping vs AliExpress - Shopping App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Nykaa - Makeup/Beauty Shopping and $5.45M for AliExpress - Shopping App are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Shopping) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Nykaa - Makeup/Beauty Shopping or AliExpress - Shopping App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.