PicCollage: Magic Photo Editor vs Unfold: Reels & Story Maker

PicCollage: Magic Photo Editor

Cardinal Blue
App Store
$1.53M/mo
~$18.32M/yr · 309.6M installs
VS

Unfold: Reels & Story Maker

Squarespace, Inc.
App Store
$2.39M/mo
~$28.66M/yr · 23.8M installs
Revenue winner Unfold: Reels & Story Maker wins +56% vs other
Installs winner PicCollage: Magic Photo Editor wins +1203% vs other
MAU winner PicCollage: Magic Photo Editor wins +178% vs other
Rating winner Unfold: Reels & Story Maker wins +1% vs other

Why Unfold: Reels & Story Maker is winning

Top 2 reasons - backed by the public App Store / Play Store numbers.

  1. Unfold: Reels & Story Maker earns roughly 2× more per month than PicCollage: Magic Photo Editor - $2.39M vs $1.53M.
  2. Aggressive pricing. Unfold: Reels & Story Maker undercuts at $2.99/mo vs $4.99/mo - converts a higher % of free users.

Find more apps with this revenue gap · Full Unfold: Reels & Story Maker report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

PicCollage: Magic Photo Editor
vs
Unfold: Reels & Story Maker
Monthly revenue (est.)?
$1.53M
$2.39M
Annual revenue (est.)
$18.32M
$28.66M
Lifetime installs (est.)
309.6M
23.8M
Monthly active users (est.)?
15.8M
5.7M
App Store rating
4.79★
4.86★
Total ratings
1.8M
158K
US grossing rank
-
=
-
Cheapest monthly sub
$4.99
$2.99
IAP tiers detected
10 tiers
=
10 tiers

PicCollage: Magic Photo Editor

Cardinal Blue
App Store
Category
Photo & Video
Price
Free
Released
Jul 13, 2011
Last updated
Jun 10, 2026
File size
216.0 MB
Content rating
4+
Version
8.63.1
Languages
Dutch, English, French, German, Italian, Japanese +6 more
View full PicCollage: Magic Photo Editor report →

Unfold: Reels & Story Maker

Squarespace, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Jun 12, 2017
Last updated
Jun 22, 2026
File size
312.5 MB
Content rating
17+
Version
8.160.0
Languages
English, French, German, Indonesian, Italian, Japanese +5 more
View full Unfold: Reels & Story Maker report →

PicCollage: Magic Photo Editor trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Unfold: Reels & Story Maker trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, PicCollage: Magic Photo Editor or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker earns about $2.39M per month, while PicCollage: Magic Photo Editor earns about $1.53M. That is a 1.6× revenue gap (~$861.8K more per month for Unfold: Reels & Story Maker). Annual revenue: PicCollage: Magic Photo Editor ≈ $18.32M/year, Unfold: Reels & Story Maker ≈ $28.66M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, PicCollage: Magic Photo Editor or Unfold: Reels & Story Maker? v
PicCollage: Magic Photo Editor leads with about 309.6M estimated downloads vs 23.8M for Unfold: Reels & Story Maker - a 13.0× gap. PicCollage: Magic Photo Editor's App Store downloads are estimated from 1.8M ratings × the standard 1:75 ratio. Unfold: Reels & Story Maker's App Store downloads are estimated from 158K ratings.
Are PicCollage: Magic Photo Editor and Unfold: Reels & Story Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do PicCollage: Magic Photo Editor and Unfold: Reels & Story Maker offer? v
PicCollage: Magic Photo Editor: IAP range 10 tiers detected. Unfold: Reels & Story Maker: IAP range 10 tiers detected. PicCollage: Magic Photo Editor runs a "Subscription (~$3.00/mo)" monetization model; Unfold: Reels & Story Maker runs "Subscription (~$12.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, PicCollage: Magic Photo Editor or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker edges ahead with ★ 4.9 vs ★ 4.8 (gap of 0.1 stars). Rating volume: PicCollage: Magic Photo Editor 1.8M ratings, Unfold: Reels & Story Maker 158K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these PicCollage: Magic Photo Editor vs Unfold: Reels & Story Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $1.53M for PicCollage: Magic Photo Editor and $2.39M for Unfold: Reels & Story Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare PicCollage: Magic Photo Editor or Unfold: Reels & Story Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.