Pinterest vs Turn-Up
Pinterest
App Store
$11.30M/mo
~$135.56M/yr · 508.1M installs
VS
Turn-Up
Dately
App Store
$10.6K/mo
~$127.0K/yr · 198K installs
Revenue winner
Pinterest wins
+106607% vs other
Installs winner
Pinterest wins
+256416% vs other
MAU winner
Pinterest wins
+277404% vs other
Rating winner
Pinterest wins
+27% vs other
Why Pinterest is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Pinterest earns roughly 1067× more per month than Turn-Up - $11.30M vs $10.6K.
- Aggressive pricing. Pinterest undercuts at $5.79/mo vs $14.99/mo - converts a higher % of free users.
- Bigger install base. Pinterest has ~508.1M lifetime installs vs Turn-Up's ~198K - 2565.2× the funnel top.
- Better app store reviews. Pinterest sits at 4.78★ vs 3.77★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Pinterest report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$11.30M
◀
$10.6K
Annual revenue (est.)
$135.56M
◀
$127.0K
Lifetime installs (est.)
508.1M
◀
198K
Monthly active users (est.)?
60.5M
◀
22K
App Store rating
4.78★
◀
3.77★
Total ratings
5.6M
◀
2K
US grossing rank
-
=
-
Cheapest monthly sub
$5.79
▶
$14.99
IAP tiers detected
1 tiers
▶
9 tiers
- Category
- Lifestyle
- Price
- Free
- Released
- Apr 28, 2011
- Last updated
- May 7, 2026
- File size
- 311.4 MB
- Content rating
- 12+
- Version
- 14.17.1
- Languages
- AF, Arabic, BN, Bulgarian, Croatian, Czech +32 more
- Category
- Lifestyle
- Price
- Free
- Released
- Jul 1, 2019
- Last updated
- Apr 15, 2026
- File size
- 76.2 MB
- Content rating
- 17+
- Version
- 10.4.14
- Languages
- Bulgarian, Croatian, Czech, Danish, Dutch, English +15 more
Pinterest trajectory
Turn-Up trajectory
FAQ
Which makes more money, Pinterest or Turn-Up? v
Pinterest earns about $11.30M per month, while Turn-Up earns about $10.6K. That is a 1067.1× revenue gap (~$11.29M more per month for Pinterest). Annual revenue: Pinterest ≈ $135.56M/year, Turn-Up ≈ $127.0K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Pinterest or Turn-Up? v
Pinterest leads with about 508.1M estimated downloads vs 198K for Turn-Up - a 2565.2× gap. Pinterest's App Store downloads are estimated from 5.6M ratings × the standard 1:75 ratio. Turn-Up's App Store downloads are estimated from 2K ratings.
Are Pinterest and Turn-Up in the same App Store category and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Pinterest and Turn-Up offer? v
Pinterest: IAP range 1 tiers detected. Turn-Up: IAP range 9 tiers detected. Pinterest runs a "Subscription (~$5.79/mo)" monetization model; Turn-Up runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Pinterest or Turn-Up? v
Pinterest edges ahead with ★ 4.8 vs ★ 3.8 (gap of 1.0 stars). Rating volume: Pinterest 5.6M ratings, Turn-Up 2K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Pinterest vs Turn-Up revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $11.30M for Pinterest and $10.6K for Turn-Up are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Pinterest or Turn-Up to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
