Starbucks Secret Menu Drinks + vs Starbucks Secret Menu Plus
Starbucks Secret Menu Drinks +
Lunaria Labs LTD
App Store
$11.6K/mo
~$139.6K/yr · 310K installs
VS
Starbucks Secret Menu Plus
Anthem Ventures LLC
App Store
$37.5K/mo
~$450.1K/yr · 1.7M installs
Revenue winner
Starbucks Secret Menu Plus wins
+223% vs other
Installs winner
Starbucks Secret Menu Plus wins
+441% vs other
MAU winner
Starbucks Secret Menu Plus wins
+446% vs other
Rating winner
Starbucks Secret Menu Plus wins
+3% vs other
Why Starbucks Secret Menu Plus is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Starbucks Secret Menu Plus earns roughly 3× more per month than Starbucks Secret Menu Drinks + - $37.5K vs $11.6K.
- Subscription model. Starbucks Secret Menu Plus runs a $5.83/mo subscription that compounds; Starbucks Secret Menu Drinks + relies on one-shot IAP or ads.
- Bigger install base. Starbucks Secret Menu Plus has ~1.7M lifetime installs vs Starbucks Secret Menu Drinks +'s ~310K - 5.4× the funnel top.
→ Find more apps with this revenue gap · Full Starbucks Secret Menu Plus report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Starbucks Secret Menu Drinks +
vs
Starbucks Secret Menu Plus
Monthly revenue (est.)?
$11.6K
▶
$37.5K
Annual revenue (est.)
$139.6K
▶
$450.1K
Lifetime installs (est.)
310K
▶
1.7M
Monthly active users (est.)?
36K
▶
198K
App Store rating
4.59★
▶
4.74★
Total ratings
4K
▶
15K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$5.83
IAP tiers detected
2 tiers
=
2 tiers
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 4, 2021
- Last updated
- Oct 30, 2025
- File size
- 52.9 MB
- Content rating
- 4+
- Version
- 3.5
- Languages
- English
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 13, 2021
- Last updated
- Feb 17, 2026
- File size
- 48.8 MB
- Content rating
- 4+
- Version
- 4.2
- Languages
- English
Starbucks Secret Menu Drinks + trajectory
Starbucks Secret Menu Plus trajectory
FAQ
Which makes more money, Starbucks Secret Menu Drinks + or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus earns about $37.5K per month, while Starbucks Secret Menu Drinks + earns about $11.6K. That is a 3.2× revenue gap (~$25.9K more per month for Starbucks Secret Menu Plus). Annual revenue: Starbucks Secret Menu Drinks + ≈ $139.6K/year, Starbucks Secret Menu Plus ≈ $450.1K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Starbucks Secret Menu Drinks + or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus leads with about 1.7M estimated downloads vs 310K for Starbucks Secret Menu Drinks + - a 5.4× gap. Starbucks Secret Menu Drinks +'s App Store downloads are estimated from 4K ratings × the standard 1:75 ratio. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings.
Are Starbucks Secret Menu Drinks + and Starbucks Secret Menu Plus in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Starbucks Secret Menu Drinks + and Starbucks Secret Menu Plus offer? v
Starbucks Secret Menu Drinks +: IAP range 2 tiers detected. Starbucks Secret Menu Plus: IAP range 2 tiers detected. Starbucks Secret Menu Drinks + runs a "Free + one-time IAP (2 tiers)" monetization model; Starbucks Secret Menu Plus runs "Subscription (~$5.83/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Starbucks Secret Menu Drinks + or Starbucks Secret Menu Plus? v
Starbucks Secret Menu Plus edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.2 stars). Rating volume: Starbucks Secret Menu Drinks + 4K ratings, Starbucks Secret Menu Plus 15K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Starbucks Secret Menu Drinks + vs Starbucks Secret Menu Plus revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $11.6K for Starbucks Secret Menu Drinks + and $37.5K for Starbucks Secret Menu Plus are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Starbucks Secret Menu Drinks + or Starbucks Secret Menu Plus to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.