Starbucks Secret Menu Plus vs Thermomix® Cookidoo® App

Starbucks Secret Menu Plus

Anthem Ventures LLC
App Store
$48.6K/mo
~$583.1K/yr · 1.7M installs
VS

Thermomix® Cookidoo® App

Vorwerk, LLC
App Store
$92.5K/mo
~$1.11M/yr · 3.8M installs
Revenue winner Thermomix® Cookidoo® App wins +90% vs other
Installs winner Thermomix® Cookidoo® App wins +126% vs other
MAU winner Thermomix® Cookidoo® App wins +128% vs other
Rating winner Thermomix® Cookidoo® App wins +3% vs other

Why Thermomix® Cookidoo® App is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Thermomix® Cookidoo® App earns roughly 2× more per month than Starbucks Secret Menu Plus - $92.5K vs $48.6K.
  2. Aggressive pricing. Thermomix® Cookidoo® App undercuts at $6.25/mo vs $7.50/mo - converts a higher % of free users.
  3. Bigger install base. Thermomix® Cookidoo® App has ~3.8M lifetime installs vs Starbucks Secret Menu Plus's ~1.7M - 2.3× the funnel top.

Find more apps with this revenue gap · Full Thermomix® Cookidoo® App report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Starbucks Secret Menu Plus
vs
Thermomix® Cookidoo® App
Monthly revenue (est.)?
$48.6K
$92.5K
Annual revenue (est.)
$583.1K
$1.11M
Lifetime installs (est.)
1.7M
3.8M
Monthly active users (est.)?
201K
459K
App Store rating
4.74★
4.89★
Total ratings
15K
35K
US grossing rank
-
=
-
Cheapest monthly sub
$7.50
$6.25
IAP tiers detected
2 tiers
1 tiers

Starbucks Secret Menu Plus

Anthem Ventures LLC
App Store
Category
Food & Drink
Price
Free
Released
Feb 13, 2021
Last updated
Feb 17, 2026
File size
48.8 MB
Content rating
4+
Version
4.2
Languages
English
View full Starbucks Secret Menu Plus report →

Thermomix® Cookidoo® App

Vorwerk, LLC
App Store
Category
Food & Drink
Price
Free
Released
Jul 11, 2019
Last updated
May 28, 2026
File size
288.0 MB
Content rating
4+
Version
26.5.0
Languages
Bulgarian, Czech, Dutch, English, French, German +10 more
View full Thermomix® Cookidoo® App report →

Starbucks Secret Menu Plus trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Thermomix® Cookidoo® App trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Starbucks Secret Menu Plus or Thermomix® Cookidoo® App? v
Thermomix® Cookidoo® App earns about $92.5K per month, while Starbucks Secret Menu Plus earns about $48.6K. That is a 1.9× revenue gap (~$43.9K more per month for Thermomix® Cookidoo® App). Annual revenue: Starbucks Secret Menu Plus ≈ $583.1K/year, Thermomix® Cookidoo® App ≈ $1.11M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Starbucks Secret Menu Plus or Thermomix® Cookidoo® App? v
Thermomix® Cookidoo® App leads with about 3.8M estimated downloads vs 1.7M for Starbucks Secret Menu Plus - a 2.3× gap. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings × the standard 1:75 ratio. Thermomix® Cookidoo® App's App Store downloads are estimated from 35K ratings.
Are Starbucks Secret Menu Plus and Thermomix® Cookidoo® App in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Starbucks Secret Menu Plus and Thermomix® Cookidoo® App offer? v
Starbucks Secret Menu Plus: IAP range 2 tiers detected. Thermomix® Cookidoo® App: IAP range 1 tiers detected. Starbucks Secret Menu Plus runs a "Subscription (~$7.50/mo)" monetization model; Thermomix® Cookidoo® App runs "Subscription (~$6.25/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Starbucks Secret Menu Plus or Thermomix® Cookidoo® App? v
Thermomix® Cookidoo® App edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Starbucks Secret Menu Plus 15K ratings, Thermomix® Cookidoo® App 35K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Starbucks Secret Menu Plus vs Thermomix® Cookidoo® App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $48.6K for Starbucks Secret Menu Plus and $92.5K for Thermomix® Cookidoo® App are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Starbucks Secret Menu Plus or Thermomix® Cookidoo® App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.