Starbucks Secret Menu Plus vs World of Mouth
Starbucks Secret Menu Plus
Anthem Ventures LLC
App Store
$48.6K/mo
~$583.1K/yr · 1.7M installs
VS
World of Mouth
World of Mouth Oy
App Store
$805/mo
~$9.7K/yr · 18K installs
Revenue winner
Starbucks Secret Menu Plus wins
+5936% vs other
Installs winner
Starbucks Secret Menu Plus wins
+9568% vs other
MAU winner
Starbucks Secret Menu Plus wins
+9487% vs other
Rating winner
World of Mouth wins
+3% vs other
Why Starbucks Secret Menu Plus is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Starbucks Secret Menu Plus earns roughly 60× more per month than World of Mouth - $48.6K vs $805.
- Aggressive pricing. Starbucks Secret Menu Plus undercuts at $7.50/mo vs $11.90/mo - converts a higher % of free users.
- Bigger install base. Starbucks Secret Menu Plus has ~1.7M lifetime installs vs World of Mouth's ~18K - 96.7× the funnel top.
→ Find more apps with this revenue gap · Full Starbucks Secret Menu Plus report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Starbucks Secret Menu Plus
vs
World of Mouth
Monthly revenue (est.)?
$48.6K
◀
$805
Annual revenue (est.)
$583.1K
◀
$9.7K
Lifetime installs (est.)
1.7M
◀
18K
Monthly active users (est.)?
201K
◀
2K
App Store rating
4.74★
▶
4.88★
Total ratings
15K
◀
350
US grossing rank
-
=
-
Cheapest monthly sub
$7.50
▶
$11.90
IAP tiers detected
2 tiers
▶
4 tiers
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 13, 2021
- Last updated
- Feb 17, 2026
- File size
- 48.8 MB
- Content rating
- 4+
- Version
- 4.2
- Languages
- English
- Category
- Food & Drink
- Price
- Free
- Released
- May 20, 2019
- Last updated
- Jul 2, 2026
- File size
- 114.9 MB
- Content rating
- 12+
- Version
- 7.9.0
- Languages
- English
Starbucks Secret Menu Plus trajectory
World of Mouth trajectory
FAQ
Which makes more money, Starbucks Secret Menu Plus or World of Mouth? v
Starbucks Secret Menu Plus earns about $48.6K per month, while World of Mouth earns about $805. That is a 60.4× revenue gap (~$47.8K more per month for Starbucks Secret Menu Plus). Annual revenue: Starbucks Secret Menu Plus ≈ $583.1K/year, World of Mouth ≈ $9.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Starbucks Secret Menu Plus or World of Mouth? v
Starbucks Secret Menu Plus leads with about 1.7M estimated downloads vs 18K for World of Mouth - a 96.7× gap. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings × the standard 1:75 ratio. World of Mouth's App Store downloads are estimated from 350 ratings.
Are Starbucks Secret Menu Plus and World of Mouth in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Starbucks Secret Menu Plus and World of Mouth offer? v
Starbucks Secret Menu Plus: IAP range 2 tiers detected. World of Mouth: IAP range 4 tiers detected. Starbucks Secret Menu Plus runs a "Subscription (~$7.50/mo)" monetization model; World of Mouth runs "Subscription (~$11.90/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Starbucks Secret Menu Plus or World of Mouth? v
World of Mouth edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Starbucks Secret Menu Plus 15K ratings, World of Mouth 350 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Starbucks Secret Menu Plus vs World of Mouth revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $48.6K for Starbucks Secret Menu Plus and $805 for World of Mouth are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Starbucks Secret Menu Plus or World of Mouth to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.