Imou Life vs TP-Link Tapo
Imou Life
Huacheng Network(hk) Technology Limited
App Store
$8.8K/mo
~$106.2K/yr · 366K installs
VS
TP-Link Tapo
TP-Link Systems Inc.
App Store
$44.1K/mo
~$528.6K/yr · 2.0M installs
Revenue winner
TP-Link Tapo wins
+398% vs other
Installs winner
TP-Link Tapo wins
+435% vs other
MAU winner
TP-Link Tapo wins
+454% vs other
Rating winner
TP-Link Tapo wins
+11% vs other
Why TP-Link Tapo is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- TP-Link Tapo earns roughly 5× more per month than Imou Life - $44.1K vs $8.8K.
- Aggressive pricing. TP-Link Tapo undercuts at $2.49/mo vs $3.49/mo - converts a higher % of free users.
- Bigger install base. TP-Link Tapo has ~2.0M lifetime installs vs Imou Life's ~366K - 5.4× the funnel top.
- Better app store reviews. TP-Link Tapo sits at 4.82★ vs 4.34★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full TP-Link Tapo report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$8.8K
▶
$44.1K
Annual revenue (est.)
$106.2K
▶
$528.6K
Lifetime installs (est.)
366K
▶
2.0M
Monthly active users (est.)?
42K
▶
233K
App Store rating
4.34★
▶
4.82★
Total ratings
5K
▶
18K
US grossing rank
-
=
-
Cheapest monthly sub
$3.49
◀
$2.49
IAP tiers detected
10 tiers
=
10 tiers
- Category
- Lifestyle
- Price
- Free
- Released
- Jan 9, 2016
- Last updated
- Apr 24, 2026
- File size
- 678.1 MB
- Content rating
- 12+
- Version
- 9.6.2
- Languages
- Arabic, Bulgarian, Czech, Danish, Dutch, English +27 more
- Category
- Lifestyle
- Price
- Free
- Released
- Sep 16, 2019
- Last updated
- Apr 29, 2026
- File size
- 1.12 GB
- Content rating
- 4+
- Version
- 3.18.502
- Languages
- Arabic, Bulgarian, Czech, Danish, Dutch, English +27 more
Imou Life trajectory
TP-Link Tapo trajectory
FAQ
Which makes more money, Imou Life or TP-Link Tapo? v
TP-Link Tapo earns about $44.1K per month, while Imou Life earns about $8.8K. That is a 5.0× revenue gap (~$35.2K more per month for TP-Link Tapo). Annual revenue: Imou Life ≈ $106.2K/year, TP-Link Tapo ≈ $528.6K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Imou Life or TP-Link Tapo? v
TP-Link Tapo leads with about 2.0M estimated downloads vs 366K for Imou Life - a 5.4× gap. Imou Life's App Store downloads are estimated from 5K ratings × the standard 1:75 ratio. TP-Link Tapo's App Store downloads are estimated from 18K ratings.
Are Imou Life and TP-Link Tapo in the same App Store category and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Imou Life and TP-Link Tapo offer? v
Imou Life: IAP range 10 tiers detected. TP-Link Tapo: IAP range 10 tiers detected. Imou Life runs a "Subscription (~$6.49/mo)" monetization model; TP-Link Tapo runs "Subscription (~$5.83/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Imou Life or TP-Link Tapo? v
TP-Link Tapo edges ahead with ★ 4.8 vs ★ 4.3 (gap of 0.5 stars). Rating volume: Imou Life 5K ratings, TP-Link Tapo 18K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Imou Life vs TP-Link Tapo revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $8.8K for Imou Life and $44.1K for TP-Link Tapo are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Imou Life or TP-Link Tapo to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
